More Digital articles

Regional publisher Archant is moving away from device-based strategies to focus purely on two core trading currencies: content and audience. CEO Jeff Henry shares some exclusive insights.

This week Dominic Mills looks at the dangers of only looking at life through the rose-tinted prism of social media – plus: do we need to prescribe some anti-depressants to copywriters?

Starcom MediaVest Group has promoted Scott Curtis to European mobile strategy and development director.

The European Commission today unveiled plans for a single market fit for the digital age. Here, Raymond Snoddy assesses the impact of removing regulatory walls – and moving from 28 markets to just one.

Mobile has changed the publishing game – so how can publishers stay ahead? By Richard Jones, CEO, EngageSciences.

If the general trend is supposed to be decline, why would so many new entrants see such value in magazine media, asks Magnetic’s Sue Todd.

In this short video interview, the chair of the judges explains what makes the category so important – and how it can tell us something about the way the connected consumer is altering the advertising landscape.

comScore has today launched a collection of key advertising metrics to independently allow media sellers around the globe to showcase the “true” quality of their ad inventory.

Digital media has found it hard to accept that, despite all its tech, there was a problem with the eco-system in which it operates. The smugness has bitten some, but there are signs collective action is taking hold.

Mark Cross, director of Chartroom, said judges had originally been looking for client examples of connected solutions across devices and channels, but what they actually found was something more interesting and profound.