Why do tech-savvy companies such as LinkedIn and Twitter require good old-fashioned editors when they could just build algorithms to do it for them? Cedar’s digital director Robin Barnes reports.
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New findings from ZenithOptimedia suggest the average amount time people will spend consuming online video each day will increase by 23.3% in 2015 and by a further 19.8% in 2016.
In the final of our exclusives, Warc’s James McDonald looks at how the growth in view-on-demand ad expenditure is shaping the market.
Despite the prolific rise of smartphones, laptops remain the most popular screens, according to new data from the second wave of Mediatel’s Connected Screens report.
Classified advertising has changed significantly over the last 30 years – not least in terms of adspend, writes Warc’s James McDonald.
Digital revenues at the group’s core business increased 20% from £68.3 million in 2014 to £82.1 million, helping to reduce losses before interest, depreciation and amortisation from £19.4 million to £19.1 million.
Display adspend has grown at its strongest rate for four years. Here, Warc’s James McDonald looks at the impact across different media.
The TV Player Report is the first set of BARB data to focus on viewing that takes place on computer devices such as laptops, desktops, tablets and smartphones.
Four of the top five best-performing news sites reported a decline in traffic in June, with the Telegraph online hardest hit.