The Mail Online has surged ahead of other online newspapers according to the latest data from ABC. To coincide with DMGT’s own reports of a huge 74% increase in revenue to £28m in the year ending 30 September, the Mail Online was edging over 6.6 million unique readers in October.
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Global Android activation is currently outpacing the number of babies born and the rise of nomophobia – a fear of being without our phones – proves that the future is all about mobile. So how can brands deliver a great consumer experience?
David Montgomery has said that Local World “signals the fight back in Britain’s regional media industry,” and has promised the creation of a strong media business dedicated to the provision of quality local content and advertising platforms.
Rural areas in the UK will soon receive a ‘superfast’ broadband boost after the UK government received approval to pump £530m into its Broadband Development UK (BDUK) upgrade scheme.As the scheme was considered state aid, the plans had been on hold while the UK government waited for approval from Brussels. Upgrade projects in Wales and… Continue reading ‘Superfast’ broadband boost for UK’s rural areas
The first large-scale test of EE’s new 4G network has indicated less than half of Manchester city centre is able to take advantage of its high speeds, reports the BBC.Data collected by mobile coverage firm RootMetrics reveals just 40.2% of its test locations had access to the 4G network.Outside the city centre there was no… Continue reading 4G tests reveal patchy urban coverage
Viggle Inc. has purchased GetGlue for $25 million in cash and 48.3 million shares in stock, with the goal of making the merged companies the dominant force in social TV. Together, the two companies will have more than four million users.Viggle Inc., a reward-based site that launched in January, will operate both brands. GetGlue founder… Continue reading GetGlue acquired by Viggle in push for social TV dominance
Andy Eardley, director and co-founder of the TV App Agency, on smart TV connectivity and how to encourage users to interact.
As new media channels emerge, marketers and media agencies are often unclear how to allocate spend among the myriad channel options, but there is a safe way of investing in high, medium and low risk strategies.
Tablet devices are a godsend for marketers says Rufus Olins, CEO, Newsworks – so why are so few unsure how to exploit them?
It was hailed as the first truly digital Olympics, yet most still watched on TV with friends – with the most viewers since the measurement of Olympic viewing figures began.