Listening to radio via a digital platform in terms of weekly reach has increased by 5% year on year, with 23.9 million people now tuning in to radio via a digitally enabled receiver (DAB, DTV, internet) each week (up from 22.8 million in Q3 2011).
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Facebook’s revenue has risen to $1.26 billion for the third quarter of the year – a rise of 32%.
The number of adults in Britain watching TV on demand via TV sets and mobile devices is growing, while on demand viewing via a desktop or laptop computer has peaked, according to newly released insight from Kantar Media’s futurePROOF study.
Petteri Vainikka, VP Marketing for Enreach, discusses ‘programmatic premium’ and premium real time bidding (RTB) and how they might co-exist together.
There were 199 million requests sent over the month, driven by an increase in radio requests, which were up 8% month on month.
Apple has scheduled a special event for tomorrow (23 October) where it is expected to unveil a smaller version of the succesful iPad.
MediaTel Group launches its first ever Media Leaders event titled: Spending advertising money in the digital age.
Richard Sharp, UK managing director at ValueClick Media, discusses the insights from their research in conjunction with the IAB.
International venture capital firm Beringea have led a £2 million investment round
into InSkin Media (ISM) – the advertising technology and digital media specialist.
According to a new report by eMarketer, 2015 will see over half of US internet users (133.5 million people) logging onto the web via their tablet.The Tablet Advertising: Volume and Engagement Levels Jump Up report also reveals that tablet ads outscore conventional mobile ads on a variety of metrics, including brand awareness, purchase intent and… Continue reading Half of US internet users will be on tablets by 2015