More Digital articles

Large, traditional advertisers are embracing the internet for their campaigns in a trend that could provide a significant boost for the online advertising sector. According to a new report from Nielsen//NetRatings, the top 100 US traditional advertisers accounted for over 30% of online ads by the end of 2002, as measured by ad impressions. This… Continue reading Traditional Advertisers Turn To The Web

Initial doubts over the wisdom of charging for online content seem to have been misplaced and a new report from Jupiter Research claims that consumer spending in this area will grow by 30% this year. Internet advertising remains the best opportunity for most online media businesses but the paid-for content market is making significant strides… Continue reading Online Content Revenues To Surge But Advertising Holds Sway

Around 41% of UK home internet users also have access to the web at their workplace, with approximately the same proportion (40%) using the Net at home, according to research from AOL/RoperASW, as reported by eMarketer. The study questioned around 500 home internet users in the UK, France and Germany. The three-country total shows that… Continue reading European Home And Work Internet Use Figures From AOL/RoperASW

Worldwide B2B e-commerce revenues will top $1.4 trillion by the end of this year, according to E-Commerce Trade and B2B Exchanges, a new study from eMarketer. The report claims that many B2B exchanges increased recurring revenues last year and will see further growth in 2003. “Industry leaders from the technology industry have led the way… Continue reading B2B E-Commerce To Be A Trillion Dollar Industry In 2003

Online console gaming subscriptions will be worth $650 million in the US by 2007, according to a new report from In-Stat/MDR. The group says that there is some ‘real money’ to be made in the online gaming industry and that broadband service providers particularly would do well to act soon to make the most of… Continue reading US Online Gaming Subs To Reach $650m In 2007

One in five Europeans banks online, and that number will double to 130 million in 2007, according to a new report from Forrester Research. The study suggests that some 60 million European surfers make use of internet banking services with Scandanavian and Dutch internet users most likely to pursue this activity. This backs up the… Continue reading Online Banking Gaining In Popularity

Consumer uptake of broadband internet services exploded during 2002, clearing the way for a four-fold increase in connections throughout Europe by 2006, according to two new research studies. The latest Internet Connectivity report from the Office Of National Statistics shows that the number of high-speed internet connections grew by a staggering 256% during 2002, to… Continue reading Bumper 2002 Boosts Broadband Uptake

Digital television penetration is on target to exceed internet penetration in the UK if current growth rates continue, according to the Independent Television Commission (ITC). The Commission’s latest multi-channel TV figures, covering Q4 and full-year 2002, show that 41.4% of UK households had a digital TV (DTV) system by the end of last year. This… Continue reading UK Digital TV Penetration Could Overtake Internet, Says ITC

Online travel sales in Western Europe increased by 53% during 2002, according to the latest research from the Centre for Regional and Tourism Research. The Danish-based organisation estimates that online travel and tourism was worth â‚Ź7.3 billion last year, equivalent to 3.5% of the total market. Air tickets are by far the most popular purchase… Continue reading European Online Travel Sales Hit €7 Billion In 2002

Wi-Fi technology is expected to be the centre of attention at the Cellular Telecommunications & Internet Association conference in New Orleans this week. CTIA Wireless 2003 will feature major players from across the industry, many of whom are keen to tap into the wireless internet access market. Wireless fidelity or Wi-Fi sends internet signals through… Continue reading Towards A Wi-Fi Future