More Digital articles

Digital Download Day 2, an event designed to publicise legal internet music downloads in the UK, can only be considered a partial success, according to figures released by Nielsen//NetRatings. The event, which took place on 18 April, was organised by OD2 and succeeded in attracting 523,000 visitors to the company’s website during the whole month.… Continue reading Uncertain Future For Digital Music Market

US online advertising revenue increased by more than 40% in the first three months of 2003, according to a poll carried out by the Online Publishers Association (OPA). The survey of 24 OPA members showed that, among these companies, ad revenue in the first quarter grew an average of 40.7% over Q1 2002. Moreover, total… Continue reading Online Advertising Revival Underway, Says Report

The number of broadband internet homes in the UK has reached two million, with new connections running at 35,000 every week, according to new figures from Oftel. The telecoms regulator says that many of the new subscriptions come from customers upgrading their narrowband services to broadband. “It took two years to reach one million connections,… Continue reading UK Broadband Reaches Two Million Homes

Over a third of US households will have at least one online game player by the end of 2003, according to a new study by Ipsos-Insight. The report, commissioned by the Interactive Digital Software Association (IDSA), estimates that the proportion of online gamers will reach 37% this year, up from 18% in 1999 and 31%… Continue reading Online Gaming Wins New Players

The number of US households with a high-speed broadband internet connection rose by 50% year on year in March, but the rate of growth is showing signs of slowing, according to a report from Pew Internet & American Life. A decline in the proportion of dial-up users wanting to upgrade to broadband, coupled with limited… Continue reading US Broadband Reaches 30m, But Growth Looks Set To Slow

Leading US cable and DSL providers accounted for over 19 million high-speed internet users by the end of the first quarter of this year, according to the latest figures from Leichtman Research Group (LRG). The figures show record growth for the quarter, with the major providers adding almost 1.9 million new subscribers. This represents 65%… Continue reading US Broadband Internet Subs Top 19m

Recent forecasts show that more than $50 billion will be spent on online purchases in the US this year and there are signs that internet retailers are prospering at the expense of their offline rivals. A report from The Media Audit shows that 29.6 million US homea have made five or more online purchases in… Continue reading INSIGHTanalysis: US Ecommerce Estimates & Forecasts

The embryonic web services market is set to undergo significant expansion over the next five years, according to a new study from technology analysts IDC. The report, Western European Web Services Market Analysis, 2002-2007 details the forecast for spending on hardware, software and services used to implement web services projects in each of seven industries… Continue reading Web Services Spending Poised For Strong Growth

At a time of uncertainty in the general retail sector, online shopping sales rose by almost a half in the US last year and internet buying is becoming an increasingly profitable activity, according to a new report from Shop.org and Forrester Research. The State of Retailing Online 6.0 featured a survey of more than 130… Continue reading US Online Retail Revenues Near $100bn

At-work internet users are a potentially lucrative audience and marketers would be well advised to devote a portion of their advertising budget towards reaching these people by day, according to new research from the US this week. The study carried out by the Online Publishers Association in association with Millward Brown IntelliQuest sought to examine… Continue reading Advertisers Eye At-Work Surfers