More Digital articles

Despite the efforts to encourage internet usage among lower income groups, over 40% of US web users come from households which earn more than $50,000 per year, according to a new survey from Harris Interactive. The poll, conducted in November and December, revealed that there are now 140 million people online in the US, equivalent… Continue reading Affluent Americans Make More Use Of The Net

High-speed, broadband internet services are being embraced by a broader consumer demographic, with the 45-plus age group now comprising over 40% of US broadband households. According to new research from Parks Associates, there were 16.5 million broadband users in the US by the end of 2002; 7.1 million of these are aged 45 or over.… Continue reading Broadband Internet Reaches Older Demographic

The number of UK homes subscribing to a high speed, broadband internet service is set to reach 10.6 million, or 37.9% penetration, by 2008, according to new forecasts from Strategy Analytics. This year, penetration is expected to reach 11.0%, or 2.9 million homes. At the close of 2002 the UK was the second largest broadband… Continue reading UK Broadband Net Penetration To Hit 40% By 2008, Says Strategy Analytics

Consumer confidence in the internet appears to have reached a new high with figures showing that Visa customers made more than â‚Ź2.5 billion worth of online purchases from European internet sites in the final quarter of 2002. The credit card company claims that sales soared by 136% year on year with e-commerce transactions totalling 31… Continue reading European E-Commerce Sales Skyrocket In Q4

The number of global DSL subscribers practically doubled during 2002, according to a new study by Point-Topic. The broadband research company calculates that 5.7 million digital subscriber lines were added worldwide in the final quarter of 2002 taking the total to 36.3 million. It is estimated that North America and Latin America together accounted for… Continue reading DSL Subscriptions To Top 60 Million This Year

The growing popularity of online shopping in the US is illustrated by a new survey from WSL Strategic Retail in which 73% of those questioned said that they made purchases via the internet in the 2002 Christmas period. The consultancy reports that 84% of US consumers said they did either the same or more online… Continue reading Consumer Approval For Online Xmas Shopping

Media companies are failing to exploit the potential of the internet to the extent that less than 30% of revenue options are being tapped. That is according to a gathering of top online executives that took place in Zurich recently. Twenty representatives from some of Europe’s prominent web publications met last month at the IP… Continue reading Industry Chiefs Highlight Shortcomings Of Online Publishing

US online sales rose by 52% to $78 billion in 2002, bolstered by another record Q4, according to a year-end summary from Forrester Research. The research firm says that growth was driven by rises in new product categories, retailers’ improvements in digital marketing, web analytics and greater multi-channel marketing. The 52% growth beat Forrester’s own… Continue reading US Online Sales Rise 52% In 2002

Almost half of the firms interviewed in a survey for the Institute of Directors (IoD) believe the government should provide more funds to encourage greater take-up of broadband in the business community. Of the 150 IoD members that responded, 63% had broadband but only 10% said that their needs were being met. Over three-quarters of… Continue reading Companies Want Financial Backing For Broadband

Approximately 40% of US internet users spend more time online than they do watching TV, according to new research from BURST! Media. The online ad sales company surveyed 5,000 web users and almost 27% admitted to watching less television than they did a year ago. The main protagonists would appear to be those in the… Continue reading Online Population Watching Less Television, Says Report