From changing government regulation to the passing of the Queen and the sale of Twitter to Elon Musk, to say 2022 has been an eventful year in media and the world more generally would be an understatement.
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As the Musk-Twitter media circus continues, major international news organisations should be planning a rescue package for when the curtain finally falls.
In brief: Mastodon gained 2.2 million active users between October and November 2022, according to a blog post by its creator.
From returning to the new normal, changing ownership of tech giants and grim forecasts, Bob Wootton outlines his media standouts for this year.
From sustainability, the talent crisis and trust in media, to ad fraud, inflation and Netflix’s ad tier, The Media Leader has covered a lot of news this year, but what were our most-read stories?
In brief: Senator Marco Rubio and Representatives Mike Gallagher and Raja Krishnamoorthi have introduced legislation that would ban TikTok in the US.
Dentsu expects global ad spend to grow by 3.8% in 2023, a slowdown compared to +8.0% in 2022. Much of that growth will be driven by price inflation.
The bots have been a long time coming — whether they have been called that or not.
Kris Boger, general manager, UK, global business solutions at TikTok, talks to Omar Oakes about how and why this social media platform is going big on commerce.
In brief: the advisory board that was formed in 2016 to help address harmful speech, child exploitation, suicide, self-harm, and other concerns on the platform.