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In brief: Blockthrough partners with ad block software companies to give users the option to opt-in to ads deemed acceptable by the independent Acceptable Ads Committee.

A raft of recent company earnings reports demonstrates that we have reached the end of an era where advertising supported the exponential growth in online channels.

In brief: Meta is planning to lay off “many thousands of employees” beginning this Wednesday at the earliest.

In brief: Former Twitter CEO and co-founder Jack Dorsey has apologized for the layoffs, saying he grew the company size too quickly.

In brief: Sky Glass has become the first non-grocery partner on Deliveroo’s advertising platform.

In brief: Ozone has partnered with integrated creative, marketing, and advertising agency AKA on the capability’s first campaign.

As a result of the investment, The News Movement will produce news content for National World websites in addition to The News Movement’s social platforms.

A class-action lawsuit was filed today in a San Francisco federal court alleging that Twitter is eliminating workers without enough notice.

Using the right ad formats, quality media and appropriate creative to engage audiences should be as important as optimising for attention for advertisers. 

Survey results have implications for brands and advertisers for what Generation Z expects and enjoys most on TikTok as compared to competitors like Instagram.