More Digital articles

In brief: Vice Media Group has appointed current CFO Bruce Dixon and current CSO Hozefa Lokhandwala as co-CEOs.

In brief: It is the first time Pinterest has partnered with a UK agency network in this way.

In brief: Miroma Group has bought a majority holding in former Manchester United captain Gary Neville’s content company Buzz16.

After years of throwing cash at content creators to grow original content on their streaming platforms, it appears that artificial intelligence is the new “talent” set to be unleashed on digital audio.

At best campaign KPIs can be effective, but at worst they are useless and misleading. How should you choose what is right for your campaign? 

In brief: WARC Global Advertising Trends report has found global adspend in publishing media will decrease to $47.2bn in 2023.

Mark Bucknell shares his greatest achievement and what his grandfather did for a living.

Barb has begun measuring broadcasters’ video content on YouTube and has committed to expanding its audience measurement to video-sharing platforms.

ISBA and PWC’s latest report into the programmatic ad-buying system shows there is still a long way to go and that the digital media’s problems with transparency and accountability run very deep indeed. 

In brief: the UK publisher is actively exploring uses for ChatGPT for local and non-local coverage.