Connected TV fraudsters have turned their focus to digital audio scams, with more than $20m of advertisers’ revenue stolen.
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Laura Chaibi, international director of ad marketing and insights at Roku shares her greatest achievement and what is consistently coming up in conversations with clients.
More than a decade after The Guardian’s US launch, its latest editor-in-chief wants to expand its investigative footprint.
At the heart of the Netflix phenomenon lurks a serious structural flaw.
In brief: Women in media are being urged to help identify online harms and the issues they face at work by Daily Mirror publisher Reach and the non-profit company Women in Journalism.
In brief: Ozone has created a new commercial position to lead its trading operations, publisher operations and marketplace operations teams.
In brief: BuzzFeed will use ChatGPT creator OpenAI’s publicly available application programming interface to create personalised content and quizzes.
Simon Carr asks if Roblox and Fortnite are the new churches of the modern world.
It’s time for ad tech to get its house in order before the Government is forced to intervene.
The UK ad market will grow by 3.8% to a total of £36.1bn in 2022, according to the latest quarterly Advertising Association/Warc Expenditure Report.