More Digital articles

According to the May edition of the Forrester research Online Retail Index, total US spending on online sales decreased from $4.3 billion in April to $3.9 billion in May. This was due largely to a seasonal drop in online travel bookings and a drop in the number of US households shopping online – down to… Continue reading Online Shopping Falls In US

Jupiter MMXI, suppliers of at home internet audience data for the UK since 1999, has announced that data will now be released from now on on a weekly, rather than monthly, basis. As calls for industry wide agreement on standards for internet audience measurement gather strength, the move will make it easier for advertisers to… Continue reading Jupiter MMXI Launches Weekly Internet Data Release

There are around 16 million internet users in the UK and this year 45% of them are women, according to the Annual Internet Survey from Which?. This is a 6% increase on last year and continues to narrow the gap between male and female web usage. There survey also shows that almost 8 million people… Continue reading Gender Gap Closes In Net Usage, According To Which?Online Survey

According to a new report by the Aberdeen Group, the market for email marketing rose by 270% between 1999 and 2000 and is set to be worth over $1 billion by 2003, The Aberdeen group cites “simplicity, cost-effectiveness, and ability to retain and cultivate long-term customer relationships” as the reason for its increasing success.

Even in countries such as the United States, Canada, Sweden, and the Netherlands, about a third of people who could use the Internet choose not to. According to Ipsos-Reid, only 6% of the world’s population of 6 billion are connected to the internet. Ipsos questioned non-users in 30 countries who gave the following reasons for… Continue reading Can’t Connect, Won’t Connect?

Japan Today reports that the number of Internet users in Japan is forecast to almost double by 2005 according to an upcoming government white paper. The white paper was written by the Ministry of Public Management, Home Affairs, Posts and Telecommunications, forecasts that there will be 87.2 million Internet users in Japan by 2005, up… Continue reading Japanese Net Users Set To Rise To 87.2 Million By 2005

The popularity of internet banking is growing more rapidly among women than men, according to the latest quarterly survey by Nationwide. Since the end of last year, around one million more women in Britain have begun banking over the internet – compared with 600,000 men. While men are still more likely to be banking online,… Continue reading Women Turn To Online Banking

According to latest figures from internet monitering company NetValue, low income earners (those earning under £600 a month) make up the largest group of net users, 26.9%. “The Internet is not reserved for a rich elite”, NetValue’s Alki Manias said. “These figures show that the web is being welcomed by low income earners. Online businesses… Continue reading Low Income Users Are Largest Group Online

Forrester claims that a pattern is emerging whereby net users who have received gifts ordered online go on to use the service themselves creating a ‘gift spiral’ and thus increased success for online retailers offering such services. As a result of such activity, Forrester believes that the online gift market could be worth as much… Continue reading “Gift Spiral” Will Boost Online Sales, Says Forrester

IDC forecasts that a ‘blistering’ compound annual growth rate of 89% will propel application service provider (ASP) revenues despite the many challenges that the industry has had to overcome. Predicted Revenue Growth Within ASP Market.      2000    2005  Worldwide       $986m    $24b  Western       $93m    $57m  Source: IDC “Despite the well-publicized challenges facing the ASP… Continue reading IDC Forecasts Healthy Growth For ASP Market