Global’s research project on first- and third-party data scooped the top prize in a ceremony in London.
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Pitts will start in his new role in Q1 2025.
NBCUniversal’s VP of partnerships shares what it was like accepting her job two weeks after having a baby and the biggest turning point in her career.
New research has found the “best combination” of four contextual factors in the home to boost advertising recall.
Reach saw a 24% decline in page views last year and a double-digit drop in digital advertising revenue as a result, but the publisher says it has a clearer picture on its financial strategy.
New research claims roadside OOH ads concentrated in areas with lower disposable income promote health and wealth inequalities.
New campaign is part of the government’s wider fraud initiative.
Sears will now oversee international sales teams across streaming, pay-TV and free-to-air broadcasters, with the goal of uniting the company’s commercial portfolio.
Total box office performance is tracking 1% higher year to date, but is likely to receive a boost from Dune: Part Two in March.