More Industry News articles

Reports this morning claim that ITV plans to move its late evening news, shifting the 10:30pm bulletin to a later slot of 11pm in order to free up peaktime airspace for higher rating shows.However, such a move would break Ofcom’s current regulations, which oblige ITV to screen 30 minutes of news between 6:30 and 10:30,… Continue reading ITV Considers Shift For Late Evening News

Advertising expenditure in the US, rose by 5.7% year on year during the first six months of 2005 due to gains across major media, according to figures released by Nielsen Monitor-Plus. Adspend increased in almost all reported media, with Spanish-Language TV, Cable TV leading the way, enjoying growth of 15% and 13.1% respectively. The internet… Continue reading Nielsen Shows Adspend Up By 5.7% In First Half Of 2005

Broadband and video on demand provider, HomeChoice, has unveiled its new branding, having employed designer Neville Brody to revamp its corporate logo, ad strategy and even the branding of its installation vehicles ahead of a marketing push and product reshuffle.The move follows the company’s appointment of Tullo Marshall Warren (TMW) as its below the line… Continue reading HomeChoice Debuts New Packages And Branding

Worldwide mobile phone sales totalled 190.5 million units in the second quarter of 2005, up by 21.6% year on year marking the second strongest quarter for handset sales on record, according to a new report from research and analysis company, Gartner. All the regions recorded, apart from Japan, reported growth during the quarter, with Nokia… Continue reading Global Mobile Phone Sales Hit 190.5 Million Units In Q2 2005

The Digital Radio Development Bureau has released its five year forecast for digital radio penetration, predicting that the technology will continue to see dramatic rises in adoption as more consumers discover its increased station choice, digital quality sound, and interference free listening. DRDB chairman, Ralph Bernard, welcomed the predictions, stating: “DAB Digital Radio continues its… Continue reading DRDB Predicts Massive Growth In Digital Radio

Newspaper publisher, Trinity Mirror, has acquired online recruitment services provider, the hotgroup, for £50.5 million, 20.25 pence per hotgroup share. The deal follows recent purchases by Trinity of GAAPweb.com and Smartnewhomes.com and will further enhance the publishers classified recruitment offering and improve its service to advertisers. Commenting on the acquisition, Sly Bailey, chief executive of… Continue reading Trinity Buys Online Recruitment Site

Global advertising company, WPP, has acquired the remaining 70% of the issued share capital of Australia’s third largest advertising and marketing services company, The Communications Group Holdings (TCG). The move will see the various TCG businesses integrated into Young & Rubicam Brands in Australia, with Zenith Media joining WPP’s GroupM network. This investment reinforces WPP’s… Continue reading WPP Acquires 70% Of Australian Advertising Company

Consumers are willing to pay for mobile television content, with results from Nokia’s commercial TV pilots in Helsinki showing that 41% of participants would purchase mobile TV services, with over half believing that the technology would be popular. According to the pilot results, users wanted to watch familiar program offerings as well as new mobile… Continue reading Consumers Predict Mobile TV To Enjoy Popularity

Consumer knowledge of personal video recorders (PVRs) is increasing, with 88% of US adults aware of the technology, up from 74% in 2004, according to a survey from the Leichtman Group. A similar study from Find/SVP shows that PVR penetration in the US is around 15%, with time shifting the most commonly sited benefit of… Continue reading Consumer Awareness of PVRs Growing

Online retail sales in the US grew significantly in the second quarter of 2005, reaching $21.1 billion, enjoying a growth of 3.5% quarter on quarter, according to new figures from the US Department of Commerce. According to the commerce department, online sales accounted for 2.2% of all retail sales in the US during the second… Continue reading US Online Retail Reachs $21.1 Billion In Q2 2005