The start of this year’s Football Italia series will see Flextech-owned Bravo embark upon an extensive marketing push, renaming itself “Bravissimo” and colouring its familiar branding with the green, white and red colours of Football Italia.The broadcaster’s high-impact marketing campaign reflects the channel’s increasing sports entertainment output, and its ambition to become the nation’s leading… Continue reading Bravo To Change Name In Football Promotion
More Industry News articles
IPC’s home interest title, Livingetc, is to run a special eight-page supplement using stepped sections to promote home furnishing store Habitat’s newest collection.The special promotion aims to achieve standout for the advertiser, creating impact and highlighting the five key areas of the new Habitat catalogue.Focusing on lighting, colour, co-ordination, storage and entertainment, the supplement is… Continue reading Habitat Books IPC For Standout In Homes Title
Virgin Radio has announced plans to make its second show available via podcast this Sunday, making its newest programme, The Tim Lovejoy Show, available to download.Like The Pete & Geoff Breakfast Show, which currently has an impressive 85,000 downloads every month, The Tim Lovejoy Show downloads will be free, thanks to the show’s sponsorship by… Continue reading Virgin Radio To Launch Second Podcast Show
Guardian Media Group Radio this morning announced the acquisition of a controlling stake in Reading 107 FM. The radio group has increased its shareholding in the Berkshire-based station from 37.8% to 60.3% with immediate effect, securing control of the station, which covers an area of 257,000 potential adult listeners across Reading. The station currently relies… Continue reading GMG Buys Controlling Stake In Reading 107 FM
Mobile gaming and downloading is becoming increasingly popular, with the number of US households using mobile phones to play games rising by nearly 70% over the past 12 months, reaching almost 28 million, according to a new survey by Ziff Davis Media. A new report from NPD Group confirms this growth, revealing that 27% of… Continue reading US Mobile Gaming Users Hits 28 Million
Publisher of the Daily Mail, Daily Mail and General Trust, has acquired Zambeasy Ltd, publisher of Top-Consultant.com and Office Recruit Ltd publisher of officerecruit.co.uk in a deal worth £4.1 million. Top-Consultant.com is the number one UK recruitment site for management consultants, while Officerecruit.co.uk publishes classified listings of vacancies for secretaries, administrators, customer service and telesales,… Continue reading DMGT Buys Online Recruitment Sites
Commercial speech radio, talkSport, has won the commentary rights for Chelsea, Arsenal and Liverpool Champions League matches, marking the first time the radio station has struck a deal with Liverpool.The deal will see talkSPORT cover UEFA Champions League fixtures for all three clubs on a national basis as well as Premiership home games by Chelsea… Continue reading talkSPORT Wins Rights To Liverpool Matches
Guardian Media Group Radio this morning announced the acquisition of a controlling stake in Reading 107 FM.The radio group has increased its shareholding in the Berkshire-based station from 37.8% to 60.3% with immediate effect, securing control of the station, which covers an area of 257,000 potential adult listeners across Reading.The station currently relies on a… Continue reading GMG Radio Takes Control Of Reading 107 FM
Tomorrow will see the beginning of the 30th annual Edinburgh International TV Festival, sponsored by the MediaGuardian, with this year’s MacTaggart Lecture by former BBC director general Lord Birt promising controversy in spades.Birt’s address is expected to support top-slicing of the BBC licence fee, a move which will ruffle feathers amongst those still employed by… Continue reading Edinburgh TV Festival Promises Controversy From Birt
Cable giant ntl has announced the first stage in its £190 million investment in next generation broadband networks over the next three years, equipping the heart London with a high-speed, IP-based infrastructure to allow voice telephony, higher speed broadband, video, multimedia applications, as well as new services in the future.The high speed network promises to… Continue reading C&W Launches Next Generation Broadband In London
