More Industry News articles

More than half of the active internet audience in Europe is making a high speed connection, up from just one-third a year ago, says new research from Nielsen//NetRatings. The internet research group claims the number of people in Europe surfing the internet at high speed from home increased from 34.1 million to 54.5 million, an… Continue reading Broadband On The Rise In Europe

class=”article”>With the first global online ad impression measurement guidelines now in place, IAB Chief Executive Danny Meadows-Klue explains why creating a single standard in counting is the key to growing the medium…The online industry is a treasure-chest for marketers with a glittering array of tools, services and products that have transformed the way companies sell… Continue reading NewsLine Column: Setting The Global Standard

The BBC is to create annual savings of around £320m within three years, which will be redirected into programme making, by cutting 2,900 jobs, and moving 1,800 staff to Manchester.Staff affected will be given three-month redundancy notices today.BBC director general Mark Thompson laid out his three-part vision for the corporation:“A bold new programme and content… Continue reading Thompson Spells Out His BBC Vision

Evening Standard staff are said to have been told they will be expected to work over the Xmas period, amid speculation that the anticipated new free title may launch early in the New Year.The briefing of media buyers anticipated on Newsline in October is said to be likely to get under way shortly, but is… Continue reading Standard Staff on Alert for Possible New Year Launch

Media super-regulator Ofcom has revealed a staggering response to its community radio proposals, with over 190 applications flooding in from groups wishing to operate small-scale broadcasting services.The majority of licence requests were made by groups in the capital, with 34 requests by London-based organisations, 23 requests by community groups in the South East of England… Continue reading Ofcom Inundated With Community Radio Requests

Channel 4 will rediscover its roots next year with a rebrand to recreate its logo as a three dimensional shape, echoing the network’s first computer-animated identity and attempting to recapture the boldness and dynamism of the original.The aim of the redesign has been to recapture the essence of Martin Lambie-Nairn’s 1982 design, while retaining a… Continue reading Channel 4 Plans Wide-Ranging Rebrand For 2005

Satellite superpower BSkyB saw one of the largest rises week on week, climbing by 2.65% to close at 570žp in the week that the broadcaster unveiled its new winter schedule.The company is banking on a season of high-profile drama and documentary programmes to boost its flagging subscriber figures in the run up to Christmas, despite… Continue reading Sharewatch: BSkyB Boosted As Winter Schedule Announced

Global advertising expenditure is on target to reach $370 billion for the year, beating previous forecasts and proving 2004 to be an outstanding year for advertising expenditure in traditional media, according to Zenith Optimedia’s global forecasts released today. Forecasters have long been predicting the positive impact of the Olympic Games and the US presidential elections… Continue reading 2004 Predicted To Be Exceptional Year For Advertising

Digital radio operator Gaydar Radio has announced a £1.5 million investment programme which will see the company bid for more licences, commission more live programming and launch its own sales division.As part of the move, Gaydar Radio will move to a new, larger studio complex in Twickenham, London ahead of a recruitment drive to increase… Continue reading Gaydar Radio To Boost Investment By $1.5 Million

Television is losing out in the face of an increasing threat from the internet, with more than a quarter of Europeans claiming they are now spending less time watching TV in favour of spending more time surfing, according to a new report from JupiterResearch. The new research – Evolution of Media Use in Europe –… Continue reading Broadband Eats Into Television Viewing