European advertising growth is expected to grow by over 4% in the next year and overtake the US, according to a revised outlook from ZenithOptimedia. The media agency has today announced that it has updated its European advertising forecast to 4.2% from 3.7%, after its 2003 Europe-wide prediction of 1.8% was beaten when growth reached… Continue reading European Ad Market To Grow By Over 4%
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The UK’s two cable TV giants, NTL Europe and Telewest, are being urged by shareholders to begin merger talks to form a single company with a market value of $7 billion.According to a report in the Observer, shareholders are pushing for the talks to begin this autumn to bring together more than 1.5 million customers,… Continue reading NTL And Telewest Shareholders Urge $7 Billion Merger
Hachette Filipacchi has secured a pan-European sponsorship deal with Lycra which will see the world-renowned brand sponsor the first ever ELLE Style Leaders supplement.The 20-page supplement will be published with the November issue of five editions of ELLE in the UK, France, Germany, Spain and Italy, detailing the best the fashion world has to offer… Continue reading Hachette Secures Lycra For Elle Sponsorship Deal
UK commercial broadcaster ITV has earmarked £600 million worth of non-core businesses to sell off, including its 5% share in French multimedia company, Thomson SA. According to a report in the Sunday Independent, ITV plans to sell numerous assets from Carlton Screen Advertising, which sells adverts shown at cinemas, to stakes in top Premier League… Continue reading Sale Of ITV Businesses To Raise £600 Million
ITV is planning to create new versions of several classic drama series in an effort to increase ratings and win back viewers.The broadcaster has confirmed its intention to create the new programmes, with Inspector Morse, Sharpe and Rumpole of the Bailey understood to be in the planning stages.A spokeswoman for ITV said: “They are very… Continue reading ITV To Rescue Ratings By Resurrecting Classics
The Office of Fair Trading has issued a statement to the London Stock Exchange stating that ITV’s proposed acquisition of Scottish Media Group’s 25% stake in GMTV may be referred to the Competition Commission for investigation.The statement invites feedback about any competition or public interest issues to be sent to the OFT by 29 July… Continue reading GMTV Purchase May Be Judged By Competition Commission
In a new report, Point Topic estimates that spending from businesses on broadband value added services (BVAS) helped push the worldwide broadband market through the $50 billion barrier early this year. The report, Broadband Money-Makers Service, says that value-added services, which include both broadband applications and the platforms which enable the applications to work, have… Continue reading Extra Broadband Services Help Push Market to $50bn
Speculation continued amongst traders yesterday concerning WPP‘s expected move to buy buy US rival Grey Group. The American firm yesterday lost its media planning account with Proctor & Gamble, one of the main attractions for a WPP bid.The P&G account was scooped by Aegis, which dipped by 0.30%. WPP too saw a decline of 1.25%… Continue reading Sharewatch: Doubt Over WPP Deal As Aegis Scoops P&G
PricewaterhouseCoopers (PWC) has predicted that faster broadband connection is set to fuel growth in the video games market, which is expected to generate a staggering $55.6 billion revenue by 2008. Gaming will see a 20.1% annual gain globally by 2008 thanks to fast broadband and wireless expansion over the next few years, which will act… Continue reading Broadband To Fuel Video Games Growth
The BBC has confirmed that Rupert Gavin, chief executive officer of the Corporation’s commercial Worldwide arm, has resigned from his role without reason and with immediate effect.The unexpected move by Gavin, profiled in today’s Times Business supplement, comes as the Corporation faces increasing pressure from rival companies to downsize its commercial operations.Commenting on the shock… Continue reading BBC Worldwide Chief Makes Shock Resignation
