Marketing communications group HHCL/Red Cell and Manning Gottleib have been awarded a £3 million budget to launch a new government campaign highlighting issues surrounding disability.The contract was won after a four way pitch through the Central Office of Information for the Department for Work and Pensions.The campaign, which will begin in the new year, aims… Continue reading HHCL Red Cell Launches Disability Campaign
Spending on entertainment and media in Europe’s largest economies will grow at a compound annual growth rate (CAGR) of 3.4% between now and 2007, according to a report published by PricewaterhouseCoopers (PwC). The global professional services firm calculates that total media and entertainment spending in six key countries (UK, France, Germany, Italy, Spain and the… Continue reading European E&M Industry To Remain Buoyant, Says Report
Capital has secured AOL Broadband to sponsor its London Christmas live music event.AOL is hoping its sponsorship of the 95.8 Capital FM Christmas Live show, will enable it to target the key 25 to 34 year old market. It is also hoped the deal will help AOL emphasise its commitment to music content.AOL Broadband is… Continue reading Capital Secures AOL For Christmas Event Sponsorship
Men in the 18-34 age group view more web pages and spend more time online than the average internet user, according to a study by comScore Media Metrix. US media and advertising companies have begun to express concern at the apparent decline in television viewing among young males. One theory is that this key demographic… Continue reading Young Males Flocking To The Internet, Says Report
Granada Enterprises has secured Farepak Food and Gifts to sponsor its Christmas programming on its Granada Plus channel.Farepack will sponsor the “pick a perfect Christmas” promotion which will invite viewers to pick their favourite programmes to be screened on Christmas Day.From the beginning of November, Plus will run Farepak-branded teasers and promotions encouraging viewers to… Continue reading Farepak To Sponsor Granada Plus At Christmas
Gaming currently accounts for only a small proportion of European mobile entertainment revenues but it is a growing sector that will be worth â‚Ź3 billion by 2008, according to a report by Analysys. The emergence of Java handsets prompted the development of colour arcade games which have attracted considerable interest from consumers. The mobile industry… Continue reading Mobile Games Set For Big Future, Says Analysys
Spending on entertainment and media in Europe’s largest economies will grow at a compound annual growth rate (CAGR) of 3.4% between now and 2007, according to a report published by PricewaterhouseCoopers.Also On MediaTel Insight Today…Mobile Games Set For Big Future, Says AnalysysGaming currently accounts for only a small proportion of European mobile entertainment revenues but… Continue reading MediaTelINSIGHT: E&M Industry To Remain Buoyant
IPC Media’s international department is strengthening its focus with the appointment of a business development manager and an account manager.Eszter Cooper has been appointed business development manager, with responsibility for developing IPC’s titles in the international market. Prior to joining IPC Cooper managed a recruitment publishing company in Hungary.Commenting on her appointment, Cooper said: “This… Continue reading IPC Looks To International Growth With Expansion
Earnings at Rupert Murdoch’s News Corporation more than doubled in its first quarter with the media conglomerate’s movie unit reporting the largest growth. The company posted a net profit of $422 million in the three months to the end of September, up from $162 million in the same period last year (see Price War Drives… Continue reading Film Sales Lift News Corp Profits
Losses at Telewest fell by 25% in the third quarter of 2003 as the cable firm sought to build on its customer base and free itself from crippling debts. Telewest said today that turnover was up 1% to £339 million in the three months to September while operating losses were slashed by 73% to £17… Continue reading Telewest Losses Narrow In Third Quarter
