RAJAR’s decision not to introduce the electronic measurement of radio audiences after more than a year of extensive testing (see RAJAR Says ‘No For Now’ To Electronic Measurement) has received a mixed reaction from the industry.Wireless Group chairman and outspoken RAJAR critic, Kelvin MacKenzie, responded in his usual flamboyant manner, branding the decision a “disgrace… Continue reading Industry Responds To Rejection Of Electronic Measurement
Independent News & Media has issued an upbeat trading statement in which it claims to be generating revenues in excess of 2002 levels and is on target to deliver encouraging interim results.The group, which owns The Independent, The Independent on Sunday and the Belfast Telegraph, said that circulation revenues continued to grow in all markets… Continue reading INM Reports Strong Start To Year
Sir Martin Sorrell, chief executive of WPP, last night set out clearly his group’s position over the proposed takeover of Cordiant Communications, saying that the offer on the table will not be revised.The statement comes after Cordiant’s major shareholder, Active Value, has gradually increased its holding in the group to such a point where it… Continue reading Sorrell Stands Firm On Cordiant Deal
ITV has secured Lindemans as the sponsor of four major new drama series to be broadcast on the network this autumn and winter 2004.The deal, brokered by Carlton Communications and Universal McCann, includes a range of sponsorship credits and break bumpers, which have been shot on location in Australia to raise awareness of the wine… Continue reading ITV Secures Lindemans For Corking Sponsorship Deal
Granada shareholders are growing increasingly unhappy over the terms of the proposed £2.6 billion merger with Carlton Communications and are concerned about whether they are getting a fair deal. According to a report in The Independent On Sunday, institutional investors met with Granada executives recently to discuss whether the deal, which would save the merged… Continue reading Granada Shareholders Uneasy Over ITV Merger Deal
Independent News & Media has issued an upbeat trading statement in which it claims to be generating revenues in excess of 2002 levels and is on target to deliver encouraging interim results. The group, which owns The Independent, The Independent on Sunday and the Belfast Telegraph, said that circulation revenues continued to grow in all… Continue reading INM Reports Strong Start To Year
The latest global advertising forecasts from ZenithOptimedia offer a mixed prognosis for the industry with regional variances providing cause for consideration. The media services agency continues to predict full-year growth of 2.9% in current currency and 1.0% in constant currencies. Worldwide ad expenditure for 2002 came in at $315.3 billion, representing an improvement over 2001… Continue reading Worldwide Advertising Forecasts From ZenithOptimedia
Until now, Central and Eastern Europe has been considered something of a broadband backwater but DSL is beginning to have an impact and the number of high speed internet connections is expected to double this year. In its recent study, Central and Eastern Europe Broadband Access Services Forecast and Analysis, 2002-2007, IDC examined services in… Continue reading DSL To Drive CEE Broadband Subscriptions
Almost one in six UK internet users spend more than £100 online per month, according to a study from the Royal Bank of Scotland. The survey, carried out by Taylor Nelson Sofres, found that net users spend an average of £86 on web purchases each month. Men spend more than women, averaging £95 per month… Continue reading UK Becoming A Nation Of Internet Shoppers
Guardian Media Group has appointed Michael Holt as sponsorship and promotions manager at Jazz FM London.The appointment marks a return to radio for Holt, whose most recent role was commercial manager at production company UMTV. Prior to this he spent three years as acting head of sponsorship at Virgin Radio and four years at below… Continue reading Jazz FM London Appoints New S&P Manager
