The Advertising Association has stepped up its opposition to a Private Member’s Bill proposing a complete ban on all food advertising aimed at children under the age of six.The Bill was first tabled earlier this year by Labour MP, Debra Shipley, who has gained the support of the National Heart Forum and the Parent’s Jury,… Continue reading Advertisers To Block Ban On Advertising Food To Children
UK publishing group Highbury House Communications (HHC) has made a £32 million offer for Paragon Publishing, which produces magazines in the videogames, personal computing and internet and home entertainment sectors.Highbury says that the deal will create one of the UK’s leading special interest consumer publishers and the third largest publicly-quoted consumer magazine publishing group. The… Continue reading Highbury House To Buy Paragon Publishing For £32m
Yahoo! UK and Ireland has restructured its sales division in an attempt to improve relations with media planning and buying agencies.The move combines two new appointments with a number of promotions and newly created internal roles to strengthen the sales team, which is separated into four divisions under the leadership of sales director, Alison Reay.The… Continue reading Yahoo! Restructures Sales Team With Greater Agency Focus
Month on month analysis of the latest ABC circulation figures for June reveals a mixed picture of the national newspaper market, which saw overall circulation slip by 0.2%, as the so-called summer silly season kicked in.The majority of titles saw circulation decline with the notable exception of the Sunday Times, which experienced a solid month… Continue reading ABC National Newspaper Round-Up – June 2003
Kevin Lygo, Five’s outgoing director of programmes, has made his final move to distance the channel from its downmarket image and is to drop all remaining softcore pornographic content from the schedules before he steps down at the end of the month.Lygo, who is set replace Tim Gardam as director of television at Channel 4… Continue reading Lygo Strips Channel Five Of All Adult Content
Advertising and marketing conditions in the second quarter are shaping up to be similar to Q1, with positive trends in the US whilst elsewhere remains mixed and quite weak, according to analysts at Merrill Lynch. Indications are of an upward momentum, with improved trading at the media companies likely to be followed by a similar… Continue reading MediaTel Insight: Merrill Lynch Tweaks Advertising Forecasts
Advertising and marketing conditions in the second quarter are shaping up to be similar to Q1, with positive trends in the US whilst elsewhere remains mixed and quite weak, according to analysts at Merrill Lynch. Indications are of an upward momentum, with improved trading at the media companies likely to be followed by a similar… Continue reading Merrill Lynch Tweaks Advertising Forecasts
The online music sector will experience only limited growth in the near future, due to the lack of co-operation between broadband service providers (BSPs) and the recording industry, according to a new report. A survey by Jupiter Research has found that 43% of consumers are still not convinced of the need to pay for internet… Continue reading Music Industry Must Embrace The Net, Says Study
Current pricing plans for multimedia messaging services (MMS) could cannabilise revenues from the popular SMS text messaging sector, leaving mobile operators in the lurch in the short-term. This is according to analyst and consulting company Ovum, which says that if operators do not revise their pricing strategies they face a potential revenue ‘time bomb’. According… Continue reading Mobile Operators Could Cannabilise Their Own Revenues, Warns Ovum
Total US magazine advertising revenues rose by 8.5% in June, to close at $1.6 billion, according to new figures from the Publishers Information Bureau (PIB). However, the number of advertising pages fell by 3.2% year on year to 18,834 due to the uncertain economic environment. In the year to date, advertising revenue closed at $8.6… Continue reading US Magazine Revenue Grows But Volumes Down In June
