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The rate of growth of the number of women online in Europe is so slow that if current patterns continue, it will be 2010 before there are as many women as men using the internet. According to new research from Nielsen//NetRatings, 42% of European internet users were women as of May 2003; this represents a… Continue reading Gender Parity Of Online Europeans Will Take 7 Years

The belief that movie downloading is doing significant harm to the film industry is wide of the mark, if a new report from The Yankee Group is to be believed. Unlicensed downloading is one of the reasons cited by recording companies for the current demise in music sales (see Fall In US Music Sales Blamed… Continue reading Downloading Poses Little Threat To Movie Business

One in five digital households in the UK takes free-to-air services, according to the latest figures from the Independent Television Commission (ITC). Over the last six months, the uptake of free-to-air (FTA) digital services – including FTA satellite – has accounted for 60% of the growth of the UK’s digital TV (DTV) market, according to… Continue reading One In Five UK Digital Homes Receives Free-To-Air Services

Digital radio group UBC Media was the sector’s big mover on Monday, up 24.53% after revealing it had broken into operating profit, although its losses at a pre-tax level remained over £2 million. The group also announced that airtime sales have shown recent signs of recovery (see UBC Moves Into Profit In 2003, Airtime Outlook… Continue reading Sharewatch: UBC Rises On Strong Results

The chances of the Government’s Communications Bill becoming law in its current form looked increasingly tenuous yesterday as opposition to the proposed legislation gained momentum in the House of Lords.A group of peers, headed by Lord Puttnam, chairman of the Joint Scrutiny Committee (see Government To Face Opposition Over Media Ownership) have already successfully tabled… Continue reading Lords Flex Muscles In Communications Bill Debate

RTL, the pan-European broadcaster, has vowed to maintain its stake in Channel Five, despite Government plans to clear the way for non-EU investors to acquire the commercial station.The relaxation of the media ownership regulations to allow large newspaper groups to own Five (see Draft Communications Bill Relaxes Cross Media Rules), has prompted fierce speculation that… Continue reading RTL Pledges To Retain Stake In Channel Five

Unlike the internet boom and bust experience, mobile communication has continued to develop progressively. Nick Wiggin, director at mobile marketing specialist, WhoHow, argues that agencies that have kept the mobile media channel at an arms length should consider the value of this tool as part of the creative communication mix. He thinks that the time… Continue reading NewsLine Column: Agencies And The Mobile Media Marriage

Trinity Mirror has unveiled a study which reveals a high level of advertiser satisfaction with its regional newspaper titles.According to the research, nine out of ten advertisers said they were satisfied with the service provided by Trinity’s regional titles, which were praised for their strong personal relationships with customers, their ability to turn around creative… Continue reading Advertisers Give Trinity Mirror The Thumbs Up

Trinity Mirror has refused to comment on speculation that it is planning to sell its titles in Northern Ireland as part of a shake-up at the UK publisher.According to a report in the Financial Times, senior executives from Trinity Mirror have approached regional publishing groups Gannett and Johnston Press to sound out the possibility of… Continue reading Trinity Mirror May Sell Irish Titles

Emap Elan has announced details of the £3 million revamp of its fortnightly young women’s magazine, More, as the title attempts to appeal to a broader readership.The relaunch will see the fifteen year-old magazine repositioned to appeal to an older 20-something audience in a bid to challenge rival glossy, Glamour, which toppled Cosmopolitan last year… Continue reading Emap Elan Unleashes Revamped More On Rivals