More Industry News articles

Northcliffe Newspapers, a subsidiary of Daily Mail and General Trust, has been fined £1.3 million by the Office of Fair Trading (OFT) for predatory pricing by its Aberdeen Journals division. John Vickers, director general of OFT, commented: “Aberdeen Journals deliberately incurred losses in a persistent campaign to remove its only direct rival from the market.… Continue reading Northcliffe Receives £1.3m Fine For Predatory Pricing

Speaking at the recent Royal Television Society conference in London, Secretary of State for Trade and Industry, Patricia Hewitt, responds to Lord Puttnam’s Joint Scrutiny Committee by outlining the Government’s aims for the pending Communications Bill.The aim of the [Communications] Bill is to make Britain the most dynamic and competitive, innovative and exciting broadcasting market… Continue reading Hewitt Outlines Aims For The Communications Bill

Capital Radio has launched a major campaign to promote Birmingham-based 96.4 BRMB to listeners in the Central TV area.The TV campaign, which marks a strategic change of direction in BRMB’s above the line advertising, is intended to strengthen the station’s brand as it repositions itself and integrates itself back into the Capital FM Network.The creative,… Continue reading 96.4 BRMB Changes Above The Line Focus With TV Push

Giant poster contractor Mega Profile has promoted Brett Marshall to the newly created position of sales director.Marshall, formerly head of sales, will be involved in planning future strategy and delivering sales across the company’s portfolio of clients. According to Mega Profile’s managing director, Harry Torrance, his promotion reflects the company’s “sales success” over the past… Continue reading Mega Profile Creates New Sales Director Role

Advertising revenue at Independent News & Media (INM) – publisher of the Independent newspaper in the UK – fell by 6.8% during the first half of the year, whilst circulation revenues grew by 2.1% on 0.5% rise in volume market share. The tough ad conditions saw pre-tax profits dip 10.2% to E51.7 million in the… Continue reading Independent News & Media Profits Dip In Tough Ad Climate

MTV has secured Boost, the chocolate brand owned by Cadbury Trebor Basset, as the sponsor of its off-the-wall comedy stunts show Jackass.The sponsorship, negotiated by Viacom Brand Solutions and Carat, will be used as part of the relaunch campaign for Boost, which is to be marketed as an energy bar, rather than a chocolate treat.… Continue reading MTV Gets A Boost From Jackass Sponsorship Deal

The US television prime-time advertising marketplace is so close to being sold out that some executives are encouraging advertisers to take back the upfront commitments, according to a report on Mediaweek.com. The situation, which is somewhat incongruous with the weak economic conditions currently being experienced in the US, has driven the prices in this ‘scatter’… Continue reading US Scatter Market Virtually Sold Out

Sky Active has formed a partnership with Altura International to launch a new integrated television shopping service this October to coincide with the Christmas shopping rush.The new service, which will be called Christmas Gifts, will allow viewers to choose from a range of products and retail brands whilst watching Sky programmes. There will be a… Continue reading Sky Launches New Interactive Shopping Service

Ulster Television (UTV), part of the ITV Network, saw advertising revenues rise by 0.3% in the six months to the end of June, substantially outperforming the network as a whole, which saw a 5.6% decline in airtime revenue. UTV’s first half results, released this morning, showed pre-tax profits drop by 9.4% to £5.7 million; turnover… Continue reading UTV Ad Revenue Outperforms ITV Network

The ITC has refused to uphold complaints against Channel 4 after 10 viewers objected to an episode of Big Brother that featured contest, Tim Culley, telling a racist joke.The viewers felt it was inappropriate to broadcast the joke, despite the fact Culley did not specifically refer to an ethnic group. Channel 4 felt that cutting… Continue reading ITC Dismisses Race Complaints Against Big Brother