More Industry News articles

A new study by analysts at Datamonitor has painted a grim picture of the European 3G landscape and there is growing speculation that telecoms companies will be forced to cut their losses and hand back the licenses. At the peak of the hi-tech boom, third generation services were seen as the way ahead for mobile… Continue reading Insight Analysis: 3G Promises Unfulfilled

ABC results for the six-month period ending June 2002 show that the women’s weekly sector saw a 0.7% year on year increase in circulation (see ABC Jan – Jun 2002 Women’s Weekly Titles). However, figures from Nielsen Media Research indicate that the total number of adverts in women’s weekly magazines fell by 10.27% year on… Continue reading ABC Follow-Up Report: Number Of Adverts In Women’s Weekly Magazines

ITV’s advertising revenues are looking set to be up by 6.0% in August, better than Merrill Lynch analysts’ expectations, which had put the growth at 3.0%.Early figures for September show ITV up 0.5% in a strong TV market which will be up by 7.0% to 9.0%. ITV says that it had very few cancellations following… Continue reading Second Half Forecasts Put ITV Revenue Down 1.4% In 2002

Outdoor Connection’s regional planning division, Local Connection, is launching a poster campaign to promote the new Volkswagen Polo in the London area.The campaign, which comprises 212 48-sheet posters, launches this week and will run for two months targeting an ABC1 audience. The creative, designed by BMP, is intended to raise brand awareness of the new… Continue reading Outdoor Connection Rolls Out 48-Sheet Polo Campaign

The figures listed in NewsLine’s ABC reports are those reported by the Audit Bureau of Circulations (ABC) as at Thursday 15 August 2002. Late submissions and changes may be made after this date, and will thereafter be amended in MediaTel’s Press database. For full notes on how NewsLine’s reports are compiled please see Important Notes:… Continue reading ABC Jan-Jun 2002- Music Titles

Emap is expected to launch a new weekly celebrity title at the end of September to capitalise on the success of Heat.The new magazine has been described as an adult version of Heat and will compete against OK and Hello.Emap’s market share of the celebrity sector has been diminished by the closure of Celebrity Looks… Continue reading Emap Set To Launch New Celebrity Magazine

Capital Radio has signed a deal with mobile marketing company Aerodeon to offer advertisers the opportunity to run SMS campaigns over the Pepsi Chart Show‘s network of 100 radio stations.The deal will allow brands to reach a potential 4.4 million listeners with SMS promotions and ads incorporating an interactive text messaging element. A Capital Radio… Continue reading Capital To Offer Advertisers SMS Initiative

The figures listed in NewsLine’s ABC reports are those reported by the Audit Bureau of Circulations (ABC) as at Thursday 15 August 2002. Late submissions and changes may be made after this date, and will thereafter be amended in MediaTel’s Press database. For full notes on how NewsLine’s reports are compiled please see Important Notes:… Continue reading ABC Jan – Jun 2002 Women’s Weekly Titles

Growth of the worldwide internet population has begun to plateau according to the latest data from Nielsen//NetRatings. The second quarter 2002 edition of the Global Internet Trends survey found that there are now 553 million people worldwide with internet access. This is up just 4.0% on the first quarter of the year when the population… Continue reading Global Online Population Growth Flattens

MediaTel would like to thank Anna Wise, editor of NewsLine, who is spending her last day in the job today. Since joining us in April 2000, Anna has been a highly valued member of the team, producing quality, insightful articles and for the past year, in her role as editor, overseeing the development of the… Continue reading NewsLine Editor Moves On To New Things