Analysis of June’s TV revenue figures for the UK’s main terrestrial channels reveals an overall year on year improvement in revenue. The exception was GMTV, which saw a notable year on year decline. Channel 5 saw the most significant increase and revenue was seen rising 12.1% in June. ITV was not far behind and Channel… Continue reading TV Market Round-Up June 2002
Digital marketing agency ValueClick has secured the contract to provide advertising sales for UK Publishing House, Haymarket.The deal will see ValueClick’s media sales team sell advertising space across Haymarket’s portfolio of sites to its existing client base of advertisers. The company will also provide ad management services to help Haymarket maximise revenue from advertising sales.Commenting… Continue reading ValueClick Wins Haymarket Ad Sales Contract
Advertiser funded programming will not become a significant part of the peak-time schedule on the UK’s main commercial terrestrial channels unless the quality improves, according to Channel 4’s head of science and education, Sara Ramsden.Speaking at a session entitled Cheap Shows Or Cheap Plugs at this year’s Guardian Edinburgh International Festival, Ramsden said the standard… Continue reading GEITF 2002: Ad Funded Programming Not Up To Scratch
Vivendi Universal, the financially stricken international media group, has agreed the sale of its French consumer press division and its stake in the internet venture Vizzavi as it seeks to reduce mounting debts. The two deals, which will amount to almost £300 million in total, represent the first steps taken by chief executive Jean-René Fourtou… Continue reading Vivendi Offloads High Profile Assets
As rumoured in the press yesterday (see Morrison Could Leave Granada Within A Matter Of Weeks), Granada’s chief executive Steve Morrison is to leave the company at the end of September, it was confirmed this morning. Current chairman, Charles Allen, is to take Morrison’s role heading up the company, also as expected.Morrison’s departure is thought… Continue reading Morrison Ends 28 Year Tenure At Granada
ISBA has renewed calls for the Government to amend the draft Communications Bill to allow the self-regulation of broadcast advertising.The body that speaks on behalf of British advertisers is lobbying Government decision makers to convince them that advertisers, agencies and broadcasters are committed to developing a workable system of self-regulation for broadcast media.According to ISBA,… Continue reading ISBA Renews Calls For Self-Regulation Of Broadcast Media
IPC Media has announced details of its first major content deal with its online stablemate AOL UK.The deal will see the company’s TV listings arm, IPC tx, provide content and design for AOL’s relaunched TV guide. The guide will provide extensive digital and analogue listings and will allow AOL’s members to customise their TV listings… Continue reading IPC Announces First Major Content Deal With AOL UK
BBC Worldwide’s Eve magazine will relaunch next week in an attempt to strengthen its position in the women’s lifestyle market.The monthly magazine, which saw a 9.3% year on year decline in circulation in the latest set of ABC results (see ABC Jan-Jun 2002 – Women’s Monthly Titles), has conducted extensive research into its target audience… Continue reading BBC Wordwide’s Eve Relaunches With Updated Look
Future Publishing and 15 other games magazine publishers have come together to form the Future Games consortium to offer advertisers one-stop marketing solutions.The international consortium consists of a network of publishers, which produce over 60 games magazines in 14 countries in Europe and the United States. It has been formed to allow gamers publishers and… Continue reading Future Consortium To Offer One-Stop Ad Solutions
David Liddiment has admitted that he may have alienated viewers by taking “too many risks” during his five years as ITV’s director of channels.Speaking at this year’s Guardian Edinburgh International Festival, Liddiment, who is responsible for ITV’s costly gamble with The Premiership (see Liddiment, who announced his departure from ITV last month, renewed his criticism… Continue reading GEITF 2002: Liddiment Admits To Taking Too Many Risks
