Media Stocks showed little movement in early trading on Wednesday, but profit taking in the US was seen weighing later in the session.WPP remained in focus after a host of downgrades from leading brokerage houses, the stock fell 1.6%, but Goldman Sachs sees the stock extending losses further.Elsewhere Pearson is seen lifted by an announcement… Continue reading Sharewatch
Imaging-enabled mobiles and personal digital assistants (PDAs) may be the mobile telecom industry’s much needed tonic, with shipments of such devices set to reach 151 million units by 2006, according to a new report from IDC. The report, Moving Pictures: The Future of Mobile Devices and Imaging, points toward the improvements that the much-touted 2.5G… Continue reading Image-Enabled Mobiles May Help Ailing Telecoms Market, Say IDC Forecasts
Emap’s new teen weekly Sneak is extending its SMS offering with the launch of a new premium rate celebrity gossip service.The service, which is being run through mobile marketing company Flytxt, launches later this month and is intended to generate revenue by tapping into the nation’s current obsession with celebrity. Readers subscribing to the service… Continue reading Sneak Extends SMS Offering To Boost Revenue
There were 96.7 million mobile phone shipments in the second quarter worldwide, representing a plateau in replacement rates by consumers, according to a new report from Strategy Analytics. The group is forecasting that there will be 417 million wireless handset shipments for the full year 2002. “Replacement rates have steadily fallen over the past 18… Continue reading Global Mobile Replacement Rates Decline Stabilises
Clear Channel UK has appointed Jason Munslow as marketing manager with responsibility for overseeing the Adshel and More O’Ferrall brands.Munslow will report to marketing director Yvonne O’Brien, who commented: “In the light of the recent increased size of our UK business our marketing team is expanding. Jason will work closely with our national sales teams… Continue reading Clear Channel Appoints New Marketing Manager
European online trade revenues are expected to multiply in the next few years and will account for more than a fifth of all business trade by 2006, according to a new study by Forrester Research. The Future Of Europe’s Online B2B Trade reported on thirteen different industries in fifteen European countries and predicts that electrical… Continue reading EU Online Trade To Exceed €2 Trillion In 2006, Says Forrester
London-based alternative music station Xfm has launched a poster campaign to promote Zoë Ball’s new afternoon show, which begins next month.The 6-sheet campaign, which was bought by Meridian, includes 1,400 Adshell sites around London and will run from 26 August for two weeks. The creative is designed to appeal to non-Xfm listeners and features quotes… Continue reading Xfm Rolls Out Poster Campaign For New Zoë Ball Show
ABC results for the six-month period ending June 2002 saw a solid performance from IPC Media’s 25 Beautiful Homes, which saw 1 9% year-on-year rise. Despite this increase figures from Nielsen Media Research for the corresponding period revealed a 7.98% decline in the number of adverts in the title.National Magazine’s House Beautiful magazine also saw… Continue reading ABC Follow Up Report: Adverts in Home Interest Titles
ABC results for the six-month period ending June 2002 saw a solid performance from IPC Media’s 25 Beautiful Homes magazine, which saw a 9% year-on-year rise in circulation. Despite this increase figures from Nielsen Media Research for the corresponding period revealed a 7.98% decline in the number of adverts within the title (see ABC Jan-Jun… Continue reading ABC Follow Up Report: Adverts in Home Interest Titles
Germany’s solitary pay-TV service Premiere World has been put up for auction and is believed to have attracted interest from twenty potential buyers. Premiere has 2.4 million subscribers but has been losing money since launch and contributed in no small way to the collapse of its parent company, Kirch Gruppe. Possible bidders are thought to… Continue reading Struggling Premiere Goes Under The Hammer
