More Industry News articles

Like for like advertising revenues at Carlton Communications fell by 13% year on year for the six months ended 31 March 2002, the company’s results showed this morning. However, the ITV giant says that there are early signs of a recovery in the demand for advertising at present. Pre-tax profit before interest at the company… Continue reading Carlton Profits Hit By Ad Slowdown And ITV Digital Failure

UK consumer advertising is trading well, whilst radio advertising conditions remain tough, according to year-end financial results released by EMAP this morning. The results are pretty much in line with the outlook given in the group’s trading statement in March (see EMAP Says Consumer Mags Revenue Stable, Radio Remains Weak). Pre-tax profit rose by 6%… Continue reading EMAP ‘Cautiously Optimistic’ On Future Trading

In an AGM statement today, Maiden Group reiterated the forecast made in March (see Maiden Anticipates ‘Gradual And Measured’ Recovery In 2002) that there would be a “gradual and measured recovery” in 2002. In a statement this morning, Maiden Group chairman Martin Boase said: “The performance of the Group is in line with our comments… Continue reading Maiden Boss Forecasts ‘Gradual And Measured’ Recovery

Yesterday saw Unilever sign a £320m contract with Carlton and Granada to advertise on ITV for the next four years, in the largest advertising deal of its kind in the UK (see Unilever Signs Record UK Airtime Deal). Despite the much needed cash inflow from the deal, Carlton and Granada saw shares fall yesterday. The… Continue reading Sharewatch

Total UK advertising expenditure fell by 2.6% year on year during 2001 to just over £16bn, according to the latest figures compiled for the Advertising Association’s Advertising Statistics Yearbook 2002.President of the Advertising Association (AA), Niall Fitzgerald, said: “The last twelve months have been painful for the advertising business. The noticeable drop in TV advertising… Continue reading 2001 Decline In UK Adpsend Led By TV

Last weekend saw the launch of the latest series of Big Brother and this year Channel 4 seems to have pulled out all the stops. NewsLine’s Assistant Editor, Gareth Jones, looks at whether, in the world of reality TV, you can have too much of a good thing.The reality TV extravaganza that is Big Brother… Continue reading NewsLine Column: Big Brother 3 – Resistance Is Futile

Clear Channel UK’s recent acquisition of Score Outdoor (see Score Outdoor Sale To Create Third Force In Market) will benefit advertisers by creating more competition within the outdoor sector, according to IPA Outdoor (IPAO).The acquisition, which will see the creation of a third national force in billboard advertising to rival JCDecaux and Maiden, has been… Continue reading IPA Outdoor Welcomes Clear Channel UK Acquisition

UK consumer advertising is trading well, whilst radio advertising conditions remain tough, according to year-end financial results released by EMAP this morning. The results are pretty much in line with the outlook given in the group’s trading statement in March.Pre-tax profit rose by 6% to £151 million for the twelve months ended 31 March 2002.… Continue reading EMAP ‘Cautiously Optimistic’ On Future Trading

Like for like advertising revenues at Carlton Communications fell by 13% year on year for the six months ended 31 March 2002, the company’s results showed this morning. However, the ITV giant says that there are early signs of a recovery in the demand for advertising at present.Pre-tax profit before interest at the company fell… Continue reading Carlton Profits Hit By Ad Slowdown And ITV Digital Failure

Chrysalis Radio Interactive has signed a five figure advertising deal with personalised picture and logo website Hallmark Hiya to promote the brand across the Galaxy Network.The deal, which begins on 3 June, runs for three weeks and will target a 15-19 year-old female audience. On air advertising spots and trails will direct listeners to the… Continue reading Chrysalis Brings Hallmark Hiya To Galaxy Listeners