NTL has broadly welcomed the draft Communications Bill but has called on Parliament to consider what it terms the “Five Tests of Convergence” to ensure that the measures contained in the new legislation will be in step with the converging communications industries.The five tests set out by the communications company are: Does the Bill support… Continue reading NTL: Consider Convergence Tests For Bill
The Government’s draft Communications Bill, announced in Parliament yesterday, proposes scrapping most of the ownership rules within the TV, radio and newspaper markets clearing the way for further consolidation within the UK media sector and opening it to foreign investment.The Bill plans to remove barriers preventing large newspaper owners such as Rupert Murdoch’s News International,… Continue reading Draft Communications Bill To Simplify UK Media
Initial reaction is already emerging in response to the publication today of the draft Communications Bill:Culture Secretary Tessa Jowell’s opposite number on the Conservative benches, Tim Yeo, has said: “I give a cautious welcome to the publication of this Bill. I however, remain disappointed that Tessa Jowell has not followed her own logic and fully… Continue reading Reaction To Draft Bill Begins
The Guardian Media Group (GMG) has made a takeover offer for Jazz FM, the radio station confirmed this morning. GMG has tabled a £41 million offer for Jazz, representing 180p per share – a 30% premium on Friday’s closing price of 139½p. The offer has not yet been fully accepted and the Board of Jazz… Continue reading Guardian Media Group Makes £41m Offer For Jazz FM
Granada Enterprises has secured Felix cat food as the sponsor of ITV1’s You’ve been Framed in a deal worth £1m.The deal, which includes broadcast sponsorship of the weekend video clips show alongside an integrated online sponsorship, is intended to drive brand status and reinforce the “mischievous” positioning of Felix.Terry Gorst, who negotiated the deal on… Continue reading ITV Puts Felix In The Frame
Channel 5 has signed a deal with Heinz that will see the food brand sponsor the broadcaster’s afternoon family movies on Saturday and Sunday.The year-long deal, which is thought to be worth £1m, is Heinz’s first major TV sponsorship and will see four separate Heinz brands – Heinz spaghetti, Heinz frozen pizzas, Heinz frozen deserts… Continue reading Beans Means Heinz For Channel 5
Magazines in Australia managed to hold a 6.8% share of adspend throughout 2001, despite overall media declining by AUS$566 million – a 6.2% drop from 2001 to AUS$8.4 billion, according to data from the Commercial Economic Advisory Service of Australia (CEASA), as reported by FIPP. Magazines’ 6.8% share of the market represents AUS$566 million, which… Continue reading Australian Mags Hold Market Share, Newspapers And TV Decline
Outrider is to become the first digital marketing agency to independently audit its email advertising campaigns in an attempt to offer clients an increasing level of transparency.The audits will be carried out by ABC Electronic and will allow Outrider to verify and measure email campaigns on behalf of its clients. The company will be able… Continue reading Outrider To Audit Email Ad Campaigns
The growth of media and entertainment via the internet is set to continue, with films, games and animations all to drive revenues in multi-platform online entertainment, according to a new report from Screen Digest. The total western world revenues for multi-platform web content are forecast to reach E3.2 billion by 2005, with western Europe accounting… Continue reading Internet To Offer More Movies And Entertainment
Carlton and Granada, which last week confirmed the closure of ITV Digital (see Door Set To Close On ITV Digital Services) and witnessed the resignation of ITV chief executive Stuart Prebble (see Prebble Steps Down From ITV), saw shares rise in week on week analysis. Carlton was up 1.45% to close at £2.44˝ and Granada… Continue reading Sharewatch
