The Audit Bureau of Circulations (ABC) has released regional newspaper figures for the period July to December 2001. The figures show that the Kent Messenger series appears to have reversed the downward trend seen in the preceding period, with a 20.1% year on year increase in circulation which makes it the top regional newspaper by… Continue reading ABC Regional Weeklies: July – December 2001
ISBA has added its voice to those calling for the BBC to be regulated under the new communications super regulator Ofcom.The call was made by Bob Wootton, director of media and advertising affairs, at an IPA conference on Wednesday afternoon where the needs of advertisers in the forthcoming Communications Bill were up for discussion.The feeling… Continue reading ISBA Calls For BBC Ofcom Inclusion
UK IT spending dropped 6.2% in 2001 from ₏54 billion to ?50 billion, a smaller drop than in most other European countries, according to a new brief by Forrester Research. Europe-wide, IT expenditure will dip to 0.7% growth in 2002 and flatten out to 7% annual growth in 2004 because of slow population growth, years… Continue reading UK IT Spending Drops 6.2% In 2001
The new BARB contract was the topic of discussion at last night’s MRG evening meeting, where speakers David Cuff, Chris Hayward and Tony Wearne considered the pros and cons of the new TV ratings system.David Cuff, executive vice president – commercial from Flextech Television, began the discussion by acknowledging that the industry needed to respond… Continue reading MRG Evening Meeting: New BARB – The First Two Months
Telewest Communications has signed up more than 107,000 broadband internet customers – representing an annual growth of 1,135%, the cable operator announced this morning. At this point last year Telewest was selling 380 broadband connections a day on average; now it is shifting 900 per day. This shows a burgeoning interest from UK consumers in… Continue reading Telewest Signs Up 107,000 Broadband Internet Customers
JCDecaux Airport (JCDA) UK has introduced a new scrolling 24 sheet format to Heathrow’s Terminal 3. The format was developed by JCDA over 12 months and is designed to provide a larger format than the 6 sheet, given that 48 sheet scrollers are too large for airport interiors.JCDecaux Airport UK’s development director, Paula Oliver, said:… Continue reading JCDA Launches New Sized Scrolling Format
US broadcast network TV advertising will decline 7.4% in 2001, to $15.5 billion, with a further 3% decline in 2002, according to analysts at ABN Amro. The broker cites the ongoing economic downturn as the cause of the decline. Over the long term it expects broadcast networks to see further audience erosion, as the average… Continue reading Economics Of US Network TV Are Becoming ‘Untenable’ As Revenues Drop, Says ABN Amro
Telewest Communications has signed up more than 107,000 broadband internet customers – representing an annual growth of 1,135%, the cable operator announced this morning. At this point last year Telewest was selling 380 broadband connections a day on average; now it is shifting 900 per day. This shows a burgeoning interest from UK consumers in… Continue reading Telewest Signs Up 107,000 Broadband Internet Customers, Losses Deepen
Emap’s teenage lifestyle magazine Bliss is relaunching as an A5-sized title with twice as many pages, in an attempt to position itself as “the ultimate baby glossy.”The title, which saw circulation fall by 14.8% to 255,653 in the last ABC results (see Newsline), will relaunch in April with more celebrity, fashion and health and beauty… Continue reading Bliss To Relaunch With A5 Format
Blade is to launch a division dedicated to giant banners and oversized outdoor formats. The first of its kind, the division recognises the growth potential of oversized formats, which Grant Branfoot, national buying manager at Blade anticipates will see double digit growth beyond 2002 (see Feature: Size Matters In Outdoor).Including oversized stock from JCDecaux, Van… Continue reading Blade To Launch Giant Size Division
