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The E-Commerce Trade and B2B Exchanges Report by eMarketer forecasts that worldwide B2B e-commerce will total $823.4 billion by the end of 2002. Strong growth is forecast to continue through to 2004 when online B2B revenue will reach nearly $2.4 trillion. “Despite last year’s difficult economic climate, many companies pressed on with their e-business initiatives,… Continue reading eMarketer Forecasts Worldwide B2B E-Commerce Will Reach $823.4 billion By 2002

Amazon.com’s European marketing director Tom Allchurch has left the company just weeks after it reported its first quarterly profits.Allchurch left the internet retailer, which is generally regarded as the world’s biggest online brand, last month and is not thought to have another job to go to. UK managing director, Robin Terrell and vice president for… Continue reading Amazon’s European Marketing Chief Departs

According to a new Yankee Group report Up in the Air: The Future of Broadcast Television, the transition to digital television (DTV) broadcasting ‘remains stalled’. Equipment manufacturers, service providers and content producers are all blaming each other for the slowdown in digital take-up although the Yankee Group forecasts that digital television monitors will be in… Continue reading DTV Monitors In 24 Million US Homes By 2006, Says Yankee Group

Jazz FM has reported a 9% rise in radio revenues for the six month period ending December 2001, despite the radio market as a whole experiencing a 9% drop.Announcing its interim results today, the radio group admitted that its listening figures had been adversely affected by the war in Afghanistan as the world events following… Continue reading Jazz FM Reports Revenue Rise

Maiden Outdoor is relaunching its 96-sheet billboards in London and is planning a campaign to promote the brand building potential of the format to advertisers and media buyers.As part of the relaunch, which takes place on 1 April, the company is investing in two new 96-sheet scrolling billboards on the A40 and is planning to… Continue reading Maiden Relaunches London 96-Sheet Billboards

The ITC has called for the power to set a minimum budget for ITV’s news coverage following concerns that cuts in the value of ITN’s contract could threaten the long-term viability of its news provision.Speaking at the Royal Television Society’s annual Fleming lecture, chief executive of the ITC, Patricia Hodgson, expressed her concern that the… Continue reading ITC Moves To Protect News Provision

Havas Losses For 2001 Total £35.3 Million Havas Advertising has this morning announced full-year results for 2001 which revealed losses of £35.3 million including a £42 million goodwill write-down and £63 million in exceptional charges for the year. The group said that the advertising market would remain ‘weak’ in 2002 but anticipates that reorganisation, cost-cuttings… Continue reading Mixed Fortunes For European Media

Virgin Radio has secured Orange as the sponsor of its traffic, travel and weather bulletins in a six-month deal designed to promote the services to Orange mobile phone users.The deal, which runs from March to September, will see the mobile phone company sponsor over 250 spots each week on Virgin Radio in an attempt to… Continue reading Virgin Signs Sponsorship Deal With Orange

Increased circulation of 48% of all regional newspaper titles with ABC membership has been achieved alongside an industry-wide policy of reducing bulk sales and discounted copies, according to the Newspaper Society.“Despite pursuing a tough policy of reducing bulk sales across the industry the regional press as a sector has managed to improve its overall circulation… Continue reading Regional Circulation Up Despite Bulk Cuts

Jazz FM has reported a 9% rise in radio revenues for the six month period ending December 2001, despite the radio market as a whole experiencing a 9% drop. Announcing its interim results today, the radio group admitted that its listening figures had been adversely affected by the war in Afghanistan as the world events… Continue reading Jazz FM Reports Revenue Rise