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Business to business (B2B) e-commerce revenues worldwide will reach $2,367 billion by 2004, according to forecasts from eMarketer. The online research company has aggregated a number of forecasts for worldwide B2B revenues, which are shown here. Averaged, the industry is forecast to be valued at $3,608 billion by 2004 and $5,866 billion by 2005. B2B… Continue reading Worldwide B2B E-Commerce Revenue Forecasts Comparisons

Contract publisher Citrus has announced plans to merge its business with John Brown Publishing.A spokesman for Citrus, which publishes Vivid magazine for Wella and the consumer magazine for Granada Men and Motors, today confirmed that a deal was taking place.Citrus, which is the sixth largest contract publisher in the UK, has been hit recently by… Continue reading Citrus Set To Merge With John Brown

Total US magazine advertising revenue for the month of February came in at $1.1 billion, an 8.2% decrease from year on year, according to Publishers Information Bureau (PIB). Advertising pages by volume for February were 15,326, down 16.3% from last year. Year-to-date, advertising revenue decreased 9.7%, at $1.9 billion, and ad pages were 27,233, down… Continue reading US Magazines Revenues Dip 8.2% In February

Emap has announced that Elle Girl launch editor Sarah Bailey is to take over the role of editor at Elle with immediate effect, heading off for her first round of Paris fashion shows this weekend.Barry McIlheney, chief executive of Emap Elan said: “She is a proven editor and has shown her talent as editor on… Continue reading Elle Girl Bailey Named As New Elle Editor

US interactive television (iTV) revenues will nearly double annually for the next several years, as broadband deployments accelerate and as consumers embrace video-on-demand and simultaneous computer/television usage. These are the views of Jack Myers Report, which has today published its latest iTV revenues forecasts for the US. The projections show that total iTV will grow… Continue reading US Interactive TV Revenues Will Double Annually, Show Myers Forecasts

FT.com has reported record traffic figures for January 2002, making it the world’s largest audited business website.According to its latest ABCe audit, the online presence of the Financial Times registered over 55 million page impressions and 2.7 million unique users during January 2002.The site’s number of unique users leapt 13% on the November 2001 figures… Continue reading FT.com Announces Record Traffic Figures

One of the yesterday’s strongest media performances came from Maiden, which announced on Wednesday that it is relaunching its 96-sheet billboards in London (see Maiden Relaunches London 96-Sheet Billboards). The outdoor company saw shares rise 9.82% yesterday to close at £3.07˝p, an increase of 27˝p on the day before.BSkyB lifted 14p yesterday to finish at… Continue reading Sharewatch

The details of the merger between French advertising group, Publicis, and privately-owned US agency, BCom3, have been confirmed by Publicis in an analysts meeting in Paris this morning (see Publicis And BCom3 Poised For Merger). The deal is valued at €3.4 billion. Publicis is to acquire 100% of BCom3 and Japanese agency Dentsu, which owns… Continue reading Publicis Confirms BCom3 Merger Details

According to recent forecasts from Jupiter MMXI more European households will be watching digital TV than will be using the internet by 2006. The growth take up of DTV services will be driven by several factors.The migration of pay-satellite and cable subscribers from analogue to digital as analogue signals are switched off will be a… Continue reading Low-Cost Set Top Boxes Will Boost Digital TV Growth

French advertising network, Publicis Group, has this morning announced that it intends to merge with privately-owned US agency BCom3. The $3.0 billion deal will create the world’s fourth largest advertising agency network. BCom3 is the world’s seventh largest agency, with operations primarily in the US. It owns the Leo Burnett and d’Arcy creative agencies and… Continue reading Publicis And BCom3 Poised For Merger