Natmags’ Cosmopolitan magazine has launched motoring website for women called Cosmowheels. The site contains information on buying vehicles including cars, motorbikes and bicycles, alongside information of new and used vehicles for sale.The site was created and is managed by Wheels Link, which acts as agent for a series of Wheels sites including Esquirewheels. Cosmowheels offers… Continue reading Cosmo Launches Women And Wheels Website
According to data released by the Centre For Regional Tourism (CRT), an increase of about 46% is expected in the European online travel market during 2002. Revenue for the year is forecast to be around E6.5 billion, up from E4.4 billion in 2001 and a share of around 2.9% of the whole market. The UK… Continue reading European Online Travel Market Will Grow By 46% in 2002
ITV is to hold a one-off, invitation-only marketing forum to remind advertisers and agencies of what marketing and commercial director Jim Hytner calls “the magic of television”. Quiz show presenter Chris Tarrant has already been confirmed as the host for the Television Matters event, to be held at Billingsgate on 14 May, while speakers so… Continue reading ITV Plans TV Marketing Forum
BSkyB has said that it is “confident” of reaching its target of 7 million subscribers by 2003 and has dismissed claims that digital TV is a failing medium. Speaking at ISBA’s Annual Advertising Conference yesterday, BSkyB’s chief operating officer, Richard Freudenstein, claimed that the satellite operator, which currently has 5.7 million digital subscribers, is “on… Continue reading BSkyB Expresses Confidence In Digital Future
A new report from Strategy Analytics forecasts that free to air digital television is unlikely to gain a foothold in the market without significant public or government investment. The report predicts that several major obstacles must be overcome if widespread adoption of free to air digital TV is to be achieved. New digital TV “adapters”… Continue reading UK Free To Air Digital Television May Have Limited Future, Says New Report
Shares in Johnston Press rose 0.13% yesterday to close at £3.85 as the market continued to respond positively to the publisher’s acquisition of Regional Independent Media for £560m earlier in the week (see Johnston Completes RIM Acquisition).Granada, which yesterday dismissed speculation that ITV1 is in “structural decline” (see Granada Chief Denies ITV’s “Structural Decline”), also… Continue reading Sharewatch
Reuters was the worst performer in the FTSE 100 yesterday, falling 23˝p to £4.59˝ from an already low footing. Another media major suffering a downturn in share price was WPP which had recently benefited from rising confidence in the media market. Yesterday, shares fell 20p to £7.35 over a convertible bond issue.A more positive performance… Continue reading Sharewatch
The decline in IT spending in Europe has bottomed and the beginnings of a gradual recovery are now appearing, according the latest data on technology expenditure in western Europe, compiled by IDC and released this month. IDC has increased its 2002 growth forecast for annual IT spending in western Europe from January’s 6.4% figure to… Continue reading European IT Spend Recovery Now Emerging, Says IDC
Daily Mail Forecasts ‘Satisfactory’ 2002, Despite Tough TimesIn what is considered to be an upbeat trading statement this morning, DMGT stated that although the advertising market remains ‘soft’ the outlook is optimistic. During Q4 2001, advertising revenue at Associated Newspapers was showing declines of around 15% on the previous year, DMGT says that this margin… Continue reading Daily Mail Forecasts ‘Satisfactory’ 2002, Despite Tough Times
A new report from eMarketer analyses potential future growth in the video on demand (VOD) market. Despite the obvious attractive consumer benefits of VOD, eMarketer points out that the service faces some serious competition in the shape of the nascent personal video recorder (PVRs) market, the existing home video market and from the growing DVD… Continue reading VOD Faces Stiff Competition From Existing Video Market, Says eMarketer
