The media communications companies of the recently merged Tempus and WPP (see WPP Will Buy Tempus), CIA and The Media Edge, are to be merged, creating a global group called Mediaedge:CIA.Charles Courtier, currently global CEO of The Media Edge, commented: “The two companies have the same vision and values and we are working towards the… Continue reading CIA And Media Edge To Join Forces
More Industry News articles
The headline rate of inflation dropped sharply to 0.9% during November from 1.6% in October (see Inflation Rate Continues To Drop During October).The underlying rate of inflation also fell to 1.8% during the month, below the Government’s target rate of 2.5%.The retail prices index for November was 172.2Subscribers can access RPI trends by selecting “Ten… Continue reading Inflation Continues To Fall During November
Latest figures from CMR, released yesterday, show that advertising spend for all media in the US fell by 7.8% for the period to September 2001. Clearly feeling the impact of $313.2 million worth of lost ad revenue in the week following the terrorist attacks, television was a major casualty although print media also shows significant… Continue reading US Ad Spend Freefall Continues In Q3
According to eSpending data from Goldman Sachs, Harris Interactive and Nielsen//NetRatings, the average American spent $77 online in the week following Thanksgiving. Average weekly online spending per person has increased steadily since the beginning of November and the number of internet users who bought online increased to 18% percent for the last week in November,… Continue reading US Online Consumer Spending Rises As Holiday Spending Rush Begins
colspan=”3″>2002 Ad Spending Forecast Comparisons
Below is a comparison of the most recent set of ad growth forecasts for 2001 and 2002, by country and region. The consensus growth for the UK this year is -3.1%% and 0.7% respectively. North America comes in at -5.9% for 2001 and -0.5% for 2002. Zenith Media and ABN Amro ad growth forecasts ÂÂ… Continue reading 2001/2002 Advertising Growth Forecast Comparisons, By Country/Region
Early media buying estimates from trade journal Media Week are indicating that ITV’s advertising revenues will be down by more than 20% in January next year. Year on year in September, revenue was down 18.7% and in October it declined 11.9%, according agency estimates compiled by MediaTel.co.uk. ABN Amro says that if the Media Week… Continue reading Early January Buying Indicators Put ITV Revenue Off 20%
Week on week analysis reveals that UBC was the best performer in last week’s media market. Shares jumped 31.53% to finish at 36˝p after the company announced that it was positive about the future, in spite of the uncertain business environment.Carlton, which last week released stronger than forecast full year figures and announced a more… Continue reading Sharewatch
The outdoor industry saw revenues drop by 2.8% in the third quarter of 2001 compared with the same period last year, but the Outdoor Advertising Association (OAA) says that sector is “holding up” against its strong performance in 2000 (see Outdoor Advertising Association Disputes Industry Decline).The latest figures from the OAA show that while Q3… Continue reading Outdoor Industry Positive Despite Q3 Slide
Michael Lynton, president of AOL International and acting chief executive of AOL Europe, is believed to have emerged as a last minute candidate to become the next chief executive of Channel 4.Lynton, previously chairman of Penguin and former candidate for the director general’s job at the BBC, is thought to be running against the BBC’s… Continue reading AOL Chief Tipped For Channel 4 Chair
