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Global market research company, Taylor Nelson Sofres (TNS), is to acquire Theatrical Entertainment Services and its sister company RapidChek Reporting (together TES) – the largest US supplier of box office sales and cinema tracking services to the film industry and cinema operators. TNS will pay an initial cash sum of £25.9 million (US$36.8 million) for… Continue reading Taylor Nelson Sofres Acquires US Cinema Ad Tracking Group

Global advertising forecasts from ABN Amro show a continuing decline across most regions, with the UK market forecast to drop by 6.1% this year and 1.1% in 2002. Europe as a whole will show a slightly more modest decline of 4.3% this year and 1.0% next year. North America, meanwhile, is to show a weaker… Continue reading Global Advertising Forecasts From ABN Amro

Future Network was one of the best performers among the media shares yesterday, its price climbing 1¼p or over 5% to 25½p. The company is due to launch a preview issue of the official UK magazine for the Xbox games console, timed to coincide with the product’s US launch.At the other end of the scale,… Continue reading Sharewatch

NTL and Telewest are developing a joint interactive television service due to launch on the broadband spectrum next year.The “enhanced broadband service” will be available to both NTL and Telewest customers and will link programming and interactive services such as shopping, betting and games over a high-speed cable network.A spokesman for NTL said: “The service… Continue reading NTL And Telewest To Launch iTV Service

The professional media arm of United Business Media, CMP Information, has begun a consultation process with its staff this week regarding a £10m cost reduction proposal which could see the loss of 200 jobs.The magazine and events business is headquartered in the UK but also operates in the US and Europe. Its portfolios cover ten… Continue reading UBM Begins Job Cuts Consultation At CMP

MSN.com was host to the most popular banner ad during September knocking Capitalone of the top spot and dominating the top end of the table. The search engine’s most visited banner gained exposure among 3,113,000 at home internet users and commanded a 20.7% digital reach. Casino-on-net re-entered the top ten in fifth position after an… Continue reading New Media Round-Up

Adverts which received complaints for being demeaning to either men or women have received different responses from the ASA this week.A poster for the sparkling wine Lambrini showed three women laughing. The headline read “I lost 14 stone of fat last night” and continued “So you dumped him then”. Complainants felt that the ad was… Continue reading ‘Demeaning’ Ads Get Differing ASA Verdicts

Tempus was the best performer in yesterday’s media market with shares climbing 4.78% to finish at £5.48˝. At the other end of the scale WPP saw shares dip 2.71% to close at £6.47 in what was the worst media performance of the day. News that WPP has finally agreed to honour its deal to buy… Continue reading Sharewatch

As reported in the New York Times, the problem facing media executives currently is at what level ad rates should stand at for Q4 2001 and early 2002. The fourth quarter of the year is typically a key advertising period, but the economic slowdown, exacerbated by September’s terrorist attacks, has resulted in significantly diminished demand… Continue reading Slow Market Leads To Ad Concerns For 2002

The Sunday broadsheets are distinctive from their commuter friendly weekday siblings due to their sections. Only the Sunday Business, which also has the lowest circulation of the group, offers less than six, while the biggest paper by circulation, the Sunday Times, also has the most sections with 12.The advantage to advertisers of these sections is… Continue reading Feature: Sunday Broadsheets