Influencer blunders are numerous – but marketers are still keen to use them. Noting some of the biggest fails, Vanessa Zard offers advertisers a guide to best practice.
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Independent media agency BBJ&K has appointed Ben Emerton as client services director.
As it consolidates its offering in the OOH market, Global has this week signed an advertising deal with Nexus, operator of the Tyne and Wear Metro, following a competitive tender pitch.
Commercial broadcaster Sky is planning to add two new channels to its entertainment portfolio: Sky Crime and Sky Comedy.
Cavai, a ‘conversational advertising’ platform, has announced that Ed Preedy, Fabian Bjørne-Larsen, Dan Jones, George Seed and Julia Smith will be joining the global team.
Consumers may be in for a shock as 5G phones enter the marketplace, with the price premium set to be 29 times higher than expected.
Host John Reynolds speaks with Rehab CEO, Rob Bennett, and Bethnal Green Ventures programme manager, Nelly Lavielle, to discuss how technology can be used for good causes.
Following a slump in advertising revenues among UK commercial broadcasters, British viewers may see a rise in the number of TV ads shown on mainstream channels.
It appears every generation ends up nurturing a disdain for the those set to follow – and now new research reveals what Millennials think of the Gen Z as the latter finally enters the workforce.
As the latest ABC circulation figures are released for the consumer magazine market, Mediatel News presents its round-up of the results.