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For all its apparent faults, you can’t say Facebook isn’t resilient: the number of people using the social media platform has continued to rise despite a slew of scandals.

Senior marketers will need to refocus on brand messaging rather than data and technology if advertising is to rebuild consumer trust, industry bosses have argued.

‘Repetitive, obtrusive and irrelevant’: consumer sentiment towards advertising has hit an all time low according to Credos, the industry’s think tank.

FMCG giant Unilever is calling upon brands, platforms and publishers to join it in developing a holistic measurement system across multiple media channels.

Magazine publisher Condé Nast International has today launched another addition to its roster of global brands: Vogue Business.

December was a tough month for broadcaster, with only Channel 4 and ITV breakfast seeing television revenues increase year on year

The news comes as Forward3D and PMX Agency recently announced a joint deal to form ForwardPMX, combining the two independent businesses across North America, EMEA and APAC, pooling 700 staff across 20 offices.

In his new role, Duffy will lead the media team at agenda21 and will be responsible for all paid media across the agency’s client portfolio.

In her new role, Giordani will oversee events, grow membership, develop partnerships and sponsorships, and work to encourage collaboration with other industry trade organisations.

Q3 UK adspend for 2018 rose 5.1% year-on-year to reach £5.6bn – the 21st consecutive quarter of growth, according to AA/WARC Expenditure Report data published today. Here, industry bosses share their views on the findings.