Billy The Fish and Sid The Sexist of Viz fame will face heightened competition later this year when rival comic, Zit, relaunches in a blitz which may well stun the alternative market.Having been sold by original owner, Humour Publications, Zit now aims to take itself more seriously (in a humorous sort of way), by taking… Continue reading Zit Goes For It Against Rival Viz
Two United Artists stations ‘Discovery’ and ‘Bravo’ will move from cable to satellite this week – increasing their potential audience by 3m households. The launch is backed by a £1.75m advertising campaign aimed at satellite dish owners.Discovery currently claims that 46% of its audience is made up of ABC1s – a proportionately higher percentage than… Continue reading From Cable To Satellite-Discovery/Bravo
Lowe Howard-Spink has altered its media department’s broadcast division. Collett Dickenson Pearce’s media department is to join with the CIA Group from September 1, and will be called the CDP Media Company. Joint media director at O&M Media, Mandy Pooler is to take on sole responsibility after Alan Rutherford moves to a European role. Young… Continue reading Agency Snippets
Allied Radio has denied rumours that it is to be taken over by Southern Radio and instead suggested that it is on the verge of an acquisition. Allied Radio includes Mercury and County Sound in Surrey and West Sussex and Southern Radio includes Southern Sound and Ocean Sound covering Sussex and Hampshire.
The London Radio Company, which has applied for 2 London radio licences, has appointed LBC’s former managing director, Charlie Cox, to head its management team. Both LRC’s bids are for speech-based services similar to those currently provided by LBC.
Classic FM has joined forces with Time International magazine to offer advertisers a joint package covering both print and radio. The deal includes guaranteed spots in Classic Reports, the station’s nightly news, music and arts review programme, and space in Time International’s British Isles edition.There are no set rates for the new initiative as the… Continue reading Classic & Time Joint Sell
June de Moller has been taken on as new managing director of Carlton Communications, replacing Keith Edelman. De Moller has run various divisions of Carlton since 1983 but has most recently been in charge of business development.
BT were unwilling to comment this morning on recent research by Marketing magazine into its BT3 privatisation campaign, which has placed the Inspector Morose ads at the top of the “most disliked advertisements on television” list. BT has defended the campaign, claiming that the public offer was 1.7 times oversubscribed, proving that it must have… Continue reading BT3 Campaign Goes Down Badly
According to reports today, The Sun has not succeeded in stealing sales from the Daily Mirror, with Monday’s figure for the latter staying stable at 3,670,000. The Mirror has managed to maintain a secure hold on its readers with Monday’s sales topping 2.56 million. Today has dropped again this week falling from an average of… Continue reading Mirror Holds Its Own In Sun War
In a survey published today by the Henley Centre into the future of the media, it was shown that watching television is becoming less popular as a leisure activity.The report came to the conclusion that there is a “cultural underclass”; the poorest members of society, those with the least disposable income, spend 11 hours a… Continue reading Television Losing Popularity?
