UK broadcasters reported an excellent month with strong revenue growth across the board according to the latest agency estimates.
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Independent media agency Bountiful Cow has hired Ellie Roberts as its head of planning, completing its senior team a year after launch.
As global head of strategy, Shula Sinclair will be in charge of product output and strategic thinking coming out of the international client teams.
Thanks to better optimisation, UK ad viewability levels have hit their highest level since records began almost four years ago, according to ad verification firm Meetrics.
The daily market was up 0.7% between February and March, but was down -7.6% year-on-year. Meanwhile, the Sunday market had a tough month with no gains from any title.
Sutherland replaces Rick Hirst, who is moving on to a new global role within the network.
In this week’s Media and Marketing podcast, host John Reynold’s interviews City A.M. editor Christian May and Rachel McDonald, the MD of Carat, Manchester.
For the first time publishers and advertisers can see audience delivery across all platforms – including mobile, tablet, desktop and print.
For the first time publishers and advertisers can see audience delivery across all platforms – including phone, tablet, desktop and print.
Execs from Mindshare, Google and Media iQ give their take on what the latest results mean for the industry.
