Trump gets everywhere these days. Dmexco special cartoon by @aliceinml.
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There are new problems facing the adtech world says Sky Media’s deputy Jamie West that are creating a “very, very complicated” market.
As concerns around the dominance of the Facebook and Google duopoly continue to swell, VICE’s co-founder and CEO Shane Smith has said we should expect to see many companies disappear over the next couple of years.
The world’s oldest advertising medium is embracing one of its newest technologies, and the result – if the industry can pull it off – could spark a marketing revolution.
While the impact of Brexit has not been as catastrophic as anticipated, the 5.4% forecast for 2016 is almost half that of 2015.
It does not follow that the challenges of media and marketing in this age are exclusively digital ones, writes UKOMs’s Ian Dowds.
ISBA, the body representing UK advertisers, has drafted the first ever contract for advertisers to use when working with ‘social talent’.
Carat’s latest adspend forecast paints what looks like a positive picture for the post-Brexit UK market. But what do the experts think?
Harris has been appointed senior vice president of international business development.
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