Digital helped drive a 7.5% increase in UK advertising spend in 2015.
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Monday night saw Channel 4 return to The Island with Bear Grylls (9pm) as viewers caught up with the aftermath of that fall while the remaining survivors continued to starve for our entertainment.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
The rise of live video streaming is set to disrupt the traditional sports broadcast model, Havas’ global CEO of sports and entertainment has warned.
Unless you’re a VIP or have a press pass, there’s a hell of a lot of queueing going on at Ad Week, which makes it the perfect place to listen in on some often strange conversations…
Sizmek’s Ben Walmsley has been named digital commercial director of News UK’s newly restructured commercial arm The Bridge.
While its weekly following isn’t significant it has continually proved rigid enough to overthrow the lacklustre competition.
Sir Martin Sorrell, the boss of the world’s largest advertising group, has said leaving the EU would cost his business influence in 40% of its top markets.
Paddy Power has argued that it is harder than ever to make an impact in advertising – which is why the bookmaker is happy to never shy away from controversy.
Rainey replaces Mark Price, who stepped down from the role at the beginning of April.
