The new website will be more responsive than the current iteration to ensure it works on a range of screen sizes, and the apps have been described as having a “cleaner, smarter design,” to improve the user experience.
More Industry News articles
BBC One’s extremely well-received adaptation of John le Carré’s spy novel The Night Manager came to an exciting end on Sunday.
Integrated with ITV Hub, the Yospace system allows ads to be selected according to the demographic of the viewer, a process that takes place in real-time and is reactive to the variances of a live environment.
Sky is to become the exclusive home to all Formula 1 in the UK and Ireland from 2019 to 2024, the first time the majority of F1 races will be available only to pay-TV subscribers.
Following Videoscape 2016, Bloomberg Intelligence’s Tal Smoller adds context to the recent advertising trends by looking at the prospects, changing consumer habits and the consequential shift towards digital advertising.
Amid criticism that there is a lack of “connected marketing” to serve tech-driven consumers, leading players from across the media industry argue we could witness the return of the full-service agency to remedy the problem.
Is there any connected marketing at all in this supposedly connected consumer world? ITV’s commercial content director, Gary Knight, calls for a more holistic approach in this video interview.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Both Haymarket titles will be folded into an expanded version of Campaign magazine.
Facebook’s UK agency partner said users who watch and share high volumes of video content will begin to see much more of it in their newsfeed over the next two years as the platform experiments with new video formats.
