UK advertising expenditure grew 6.8% year-on-year in the third quarter of 2015 to reach £4,646 million – the strongest third quarter on record.
More Industry News articles
Frustrated by the accuracy – or inaccuracy – of prediction forecasts, Richard Shotton is taking matters into his own hands…
Chief executive Gavin Patterson said BT is on track towards its goal of ‘sustainable profit growth’.
Sky’s next generation set-top box, Sky Q, will go on sale in February with set-up costs priced at £99 – making it the lowest ever set-up for a barnd new premium product launch from the subscription TV service.
The expanding app economy is changing how advertisers approach mobile. Here, brands and agencies discuss what works and what doesn’t – and how marketers can win the hearts and minds of mobile consumers.
Murdoch left his role as chairman in 2012 following criticism from Ofcom and MPs over the way he handled the phone-hacking scandal.
For the second night in a row a cheesy murder drama ruled over the prime time airwaves, with the latest instalment of BBC One’s Death In Paradise (9pm) seducing viewers with its beautiful scenery and super-easy-to-follow plot.
BuzzFeed’s Kate Burns explains how its mobile app has become a testing ground for all content strategies – alongside details of its virtual reality plans.
Carat’s chief strategy officer, Dan Hagen, tells Newsline how brands should be approaching mobile, and how he thinks it will impact e-commerce over the next five to 10 years.
Newsline speaks with Santander’s chief marketing officer, Keith Moor, about the growth of m-commerce and how it’s affecting his business.
