You’re likely not being held back by lack of creativity or ideas. A lack of innovation is usually down to three types of systematic failure.
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New reports are available in the Mediatel Connected Performance App.
But WFA research also revealed a disconnect between agency and client perceptions of major challenges.
The tech giants could belatedly be persuaded to take their responsibilities as publishers seriously, but only if there are laws backed up by large enough fines.
With this season’s Christmas parties being the first full celebrations in a long time there’s a fear and a danger of the inappropriate behaviour that might accompany them.
Nick Manning discusses his recent column in which he argues advertisers can no longer be passive observers as their spending funds a media ecosystem which is suffering from a “crisis of trust”.
England footballer Jill Scott — part of the Euro 2022-winning team — speaks to talkSPORT broadcaster Jordan Jarrett Bryan in the latest episode of The Media Leader Podcast.
In brief: The Professional Publishers Association has called on the Government to refuse Royal Mail plans to stop Saturday deliveries.
In brief: Havas Media Group has begun feeding attention data into its media-planning tools on a global scale as part of its partnership with Lumen Research.
Broadcaster Stephen Dixon asks: what’s a man like me doing at GB News, and why does it matter for the advertising industry?’Reconsider GB News? I did, and here’s what happened.’
