At an event hosted by the Advertising Association, Credos survey data showed improved trust in the ad industry despite a lingering sense of scepticism about advertising.
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Screenshot Media founder and CEO shares what skill she would learn from scratch and what clients are most excited about.
A hat trick of media owners and another trio of agencies feature prominently among the media and advertising companies shortlisted for this year’s Media Leader Awards.
| Maria Iu
The 11 participants will take part in sessions at the festival as well as training opportunities.
Paula Vennells’ fall from grace offers some important insight for brand owners, particularly in how we handle bad news.
The annual festival has drawn criticisms for its carbon impact, but we can all play a part to ensure this is our most “responsible” Cannes Lions yet.
Ahead of the WOO Global Congress in Hong Kong, Tom Goddard shares the key drivers and drags the OOH industry will be focusing on.
The title is adding a third newsroom and trying new payment models as it revamps its leadership.
Specialist media consultancies like PwC’s should be in high demand. And yet the market for them could have a quickly approaching expiry date, writes the editor-in-chief.
As Goodstuff turns 20, co-founders Andrew Stephen and Ben Hayes share key lessons from running one of the UK’s best-known media agencies.