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Full report available at: Mediatel > Connected > Consumer Surveys

A perception gap persists around progress in diversity, equity, and inclusion in the media industry, according to MEFA’s inaugural MEFA Measures Survey.

ISBA has launched the third phase of Origin, its cross-media measurement initiative, which aims to move the project from concept to build stage.

The manifesto outlines numerous commitments all agencies should make to fulfil climate and sustainability standards.

Tesco and Channel 4 discuss how TV can translate to brand growth.

Former CEO likens the Government to an “excitable estate agent” and discusses potential bids by ITV, Sky and the BBC.

UK cinema bounced back at the Box Office during the first three months of 2022 as Covid-19 restrictions were fully lifted.

Putting a TV ad on a different screen isn’t enough. Every channel across the ecosystem has to have a clear role, strategy and part to play.

Are you honestly doing enough to resist misinformation in online media, asks the editor.

The My Ad Center will let users control the types of ads they are exposed to across Search, Discover, and YouTube.