Publicis Commerce’s head of online marketplaces makes the case for how businesses should adapt their media approach during a supply-chain crisis.
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The IPA’s three-year campaign for political advertisers to stop micro-targeting social media users will go on, despite Meta’s pledge to limit targeting options.
Geordie Greig has been replaced as editor of The Daily Mail after three years in the role.
Mediatel’s Future of Media conference that tackled the question: Is there a growing gap between words and action when it comes to invested media responsibly?
Full report available at: Mediatel > Connected > Consumer Surveys
Partner Content: Mail Metro Media has partnered with Lumen to conduct a major online project called Centre for Attention measuring attention rates, brand recall and purchase intent.
TV and radio companies need to focus on retaining women and people with disabilities in the coming years, a new Ofcom report warns, as more people from those groups will leave than join.
Disney+ exponential growth has taken viewing time and share from Netflix according to IPA TouchPoints data for 2021.
UK advertising companies will be awarded “All In Champion” status next summer if they can demonstrate they have made concrete steps towards completing All In Action Plans.
Has the spreading stench of sleaze scuppered Dacre’s Ofcom appointment, asks Raymond Snoddy.
