Blackwood Seven, the media platform that uses artificial intelligence to make planning and buying decisions, has appointed Elliot Parkus as UK managing director.
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Chapman replaces Jen Smith who became global creative director in September.
As Ofcom becomes the new regulator of the BBC, Raymond Snoddy examines some of the problematical issues both organisations will face.
Dom Blacklock will lead the data driven targeting strategy across the agency.
Media has been obsessed with predicting and planning for life after the digital revolution. Research The Media’s Richard Marks asks whether that future is now with us.
Curtis, who joined ELLE in 2004 and was previously the publication’s fashion editor, replaces Lorraine Candy, who departed in November 2016.
Marketers have become too binary – and relying solely on Facebook and Google will only go so far, writes Mark Jackson.
BARB, the body that measures UK TV audiences, has promoted its deputy research director, Joe Lewis, to head of insight.
Some people argue neuroscience is turning ad creativity into a manipulative, painting-by-numbers game, but Dominic Mills only sees more effective advertising. Plus: Grey plays gesture politics.
Ahead of an upcoming industry debate, Paul Silver explains why he believes one of the most vital marketing disciplines is in desperate need of reinvention.