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Barb launches invitation to tender for Establishment Survey

Barb launches invitation to tender for Establishment Survey

05 Aug 2025 | Maria Iu

The JIC is seeking improvements to methods and techniques for the 2027-2029 contract.

Adwanted Media Research Awards 2026: Denise Turner named head judge
Adwanted Media Research Awards 2026: Denise Turner named head judge
04 Aug 2025 | Maria Iu
Half of Brits to cut screen time to be more present during Christmas period
Half of Brits to cut screen time to be more present during Christmas period
24 Jul 2025 | Maria Iu
Parting (from Route) is such sweet sorrow
Parting (from Route) is such sweet sorrow
27 Jun 2025 | Denise Turner
UK now spends longer on phones than watching TV
UK now spends longer on phones than watching TV
25 Jun 2025 | James Longhurst
Just 1.5 seconds is enough for ad recall, new attention study reveals
Just 1.5 seconds is enough for ad recall, new attention study reveals
16 May 2025 | Maria Iu

Young people think brands have role to play around debt and credit education

21 Mar 2025 | Maria Iu

UM’s latest study looked at the impact of the financial crisis on young adults, who say they feel pressure from social media.

Adwanted Media Research Awards 2025: JCDecaux lands Grand Prix

05 Mar 2025 | The Media Leader Staff

The OOH media owner took home four awards in total.

Brands must understand the ‘interesting disparity’ of Gen Alpha

26 Feb 2025 | Maria Iu

This cohort is confident yet vulnerable, shaped by digital, social media and the Covid-19 pandemic, new research suggests.

IPA appoints Denise Turner as research chief

05 Feb 2025 | Jack Benjamin

Turner leaves her position as CEO of Route to succeed Belinda Beeftink.

Adwanted launches consulting arm with Work Research

31 Jan 2025 | Maria Iu

New division will provide research, advisory and consulting services to the industry for businesses looking for a competitive edge.

Optimism pays, PHD tells brands

28 Jan 2025 | Maria Iu

A new study identified four strategies that help brands both generate optimism and leverage it for commercial benefit.

2025 AMRAs: Finalists revealed

09 Jan 2025 | Maria Iu

Thinkbox, OMD and JCDecaux are among those that made the list.

OMD’s Farce of Class voted best paper at MRG Conference

28 Nov 2024 | Omar Oakes

Audience targeting based on class attitudes relies on outdated assumptions about how people in the UK see themselves, OMD’s thought-provoking research paper has found.

Adwanted Media Research Awards 2025: One week to go

02 Oct 2024 | The Media Leader Staff

Find out some top tips from judges on how to craft a good entry.

‘A new era of effectiveness measurement’: Sky Media reflects on AdSmart

25 Sep 2024 | Maria Iu

Leo Malagoni looks back on the trailblazing role of AdSmart, the Grand Prix winner at the debut Media Research Awards.

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01 Aug 2025

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