In an exclusive interview, Christian Broughton reveals talks with other publishers and why he’s optimistic about AI, US growth and the title’s first-party data strategy.
More Tv articles
ITV’s business development director shares his path to media sales and why people should consider getting out of London during their career.
Beyond vague promises of widening access, working constructively with broadcasters and cracking down on online harm, Labour must show us what it will do to support this important sector.
Watch: Ian Whittaker, the media and tech analyst, tells The Media Leader what to expect if Labour wins the UK general election.
The year-long sponsorship across E4 and Channel 4 streaming targets different audiences of four wines.
Marketers will be able to measure their YouTube campaigns against other channels.
An ad campaign accompanying the launch will roll out on 15 July.
Attention data can be used to cross-pollinate a variety of digital ad opportunities and improve creative execution, but many brands haven’t been deploying attention data the right way.
Reporters Jack Benjamin and Ella Sagar bring you highlights in a special episode from their conversations with senior figures around what the top focus should be for the industry this year.
At The Media Leader Summit, the DCM and Barb chair warned of US companies siphoning UK talent and decried the current state of TV advertising.