QR codes are now being used by a significant number of UK consumers as they appear in growing numbers in advertising, media content and on packaging, according to joint research by Joule and Kinetic Worldwide.
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If you have a voyeuristic tendency, it has been a great week to watch politicking across all media platforms.
Alex Franks, MD, Blyk, takes a look at the evidence…
The latest NRS figures for April 2010 to March 2011 reflects another poor 12 months for the national newspaper market – with just one title seeing its readership increase over the year.
Simon Andrews is chairing the Mobile Advertising session at MediaTel Group’s Media Playground 2011 next week… find out how you can be there for just £50 in this week’s Mobile Fix!
Global internet traffic is expected to quadruple by 2015, with online video the key driver, according to Cisco Visual Networking Index.
Britain’s Got Talent live final week continued with nine million peak viewers last night, slightly less than Tuesday’s 9.5 million high.
The BBC-backed online radio station aggregator Radioplayer, which features hundreds of stations including hospital and student radio stations, had 5.7 million unique users last month.
Shaun Gregory, managing director, O2 Media: Everyone says that 2011 is at last the year of mobile. The truth is that this is just the beginning – this will be the decade of mobile…
365.3 million unique visitors went online in Europe in April 2011, for an average of 24.2 hours per person, according to new comScore data.
