Google is making 200 staff redundant from its global sales and marketing division, with 100 job cuts coming from its US operation and the other 100 from its offices around the world.Google announced the cuts in a post on its official blog yesterday.Omid Kordestani, Google senior vice-president of global sales and business development, said: “Google… Continue reading Google cuts 200 sales and marketing jobs
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Alpha Media Group, the US firm that bought Maxim, Stuff and Blender magazines from Felix Dennis in 2007, has closed Blender‘s print edition in a bid to achieve more success with an online-only version of the title.The music monthly, first launched in 2001, is due to cease publication after next month’s edition, following a 31%… Continue reading Former Dennis magazine Blender to close
Industry regulator CAP wants to consolidate the four advertising codes that are used to regulate the UK’s broadcast media industry and include an overarching social responsibility rule for the first time.Under CAP’s new proposals, the ASA would have the flexibility to clamp down on all forms of irresponsible advertising in broadcast media, in the way… Continue reading Regulator calls for advertising codes to unite
Twitter has signed a new commercial deal with Vodafone that will allow UK customers to send and receive ‘tweets’ across the mobile phone network.The new partnership is the first commercial deal of its kind in the UK between the micro-blogging site and a mobile network.The service will allow Vodafone UK customers to receive SMS updates… Continue reading Vodafone signs free tweets deal with Twitter
Channel 4 has released details of its new spring/summer season, which is set to include animal autopsies, obese children and the Alpha Course.Windfall Films has been commissioned by the broadcaster to produce four 60-minute episodes that will open up an elephant, a giraffe, a whale and a crocodile to explore their insides, following the popularity… Continue reading Channel 4 unveils new season line-up
The National Magazine Company’s long-running Good Housekeeping magazine has undergone its first major redesign in 10 years.Good Housekeeping, which was launched in 1922, will relaunch with its new-look on April 2, with changes that include two new columnists, professor Tanya Byron and TV presenter Aggie MacKenzie.Channel 4’s How Clean is Your House? presenter MacKenzie will… Continue reading Good Housekeeping set for relaunch
The return of BBC One’s intense 12-week job interview with one of the most well-known business tycoons, Alan Sugar, kicked-off with an impressive 8.3 million viewers during the prime-time slot last night, its highest ever launch audience.BBC’s all-new Apprentice saw a bunch of fresh-faced wannabes line-up for Sugar’s first task – involving a girls team,… Continue reading Alan Sugar’s new Apprentice banks the top spot
Sun Online has taken over from Guardian.co.uk as the most popular online destination for national news. Out of the national newspaper websites audited by ABCe, February saw The Guardian’s online offering dropping to third place.After a fantastic start to the year, which saw a huge increase in traffic, February shows mixed results. In just one… Continue reading ABCe February 2009: Sun Online takes the top spot
Carat predicts that UK adspend will fall 7.1% this year, with worldwide spend falling 5.8%.2009 declines are led by negative growth in almost every major advertising market, with the exception of China, said Carat.Jerry Buhlmann, CEO of Aegis Media, said: “These forecasts represent widespread adoption of a much more cautious approach to spending in the… Continue reading Carat forecasts 7.1% drop in UK advertising spend this year
Absolute Radio has signed a deal to sell Planet Rock’s airtime and online advertising from 1 April, alongside its own network of stations.Planet Rock – which will be sold alongside Absolute Radio, Absolute Classic Rock and Absolute Xtreme – will be establishing its own sponsorship and promotions team.Donnach O’Driscoll, CEO of Absolute Radio, said: “Absolute… Continue reading Absolute Radio and Planet Rock sign ad sales deal
