Channel 4 has appointed Michael Hodgson as its new head of corporate development, with responsibility for forging business relationships with third parties.Hodgson, who is currently investment director of the media team at venture capitalist firm, 3i, will take up his new post at the end of September. He will report to Rob Woodward, Channel 4’s… Continue reading Channel 4 Appoints New Head Of Corporate Development
Personal video recorders are having far less impact on viewing habits than was once predicted and currently pose no significant threat to television advertising, according to executives at this year’s Media Guardian Edinburgh International Television Festival. ITV’s marketing and commercial director, Jim Hytner, was just one of a number of senior industry figures to dismiss… Continue reading PVRs Fail To Revolutionise TV Viewing
More than three quarters of regional newspapers have halted the practise of bulk sales, which many media buyers believe artificially inflates circulation figures.The Newspaper Society claims that 75.3% of regional papers reporting in the latest ABC circulation period have scrapped bulk-sales altogether.The move follows the latest ABC circulation figures for the January to June 2003… Continue reading Regional Newspapers Move To Abolish Bulk Sales
Granada Enterprises has secured Butcher’s Petcare to sponsor ITV’s new animal care series, Pet Rehab.The deal, which was negotiated by Stewart Hunt and Amanda Ranstead at Granada Enterprises and Jon Horrocks at Walker Media, will include full broadcast sponsorship of the new series on LWT this autumn.The weekly show will feature a variety of news… Continue reading Granada Secures Butchers For Pet Rehab Sponsorship
Personal video recorders are having far less impact on viewing habits than was once predicted and currently pose no significant threat to television advertising, according to executives at this year’s Media Guardian Edinburgh International Television Festival.ITV’s marketing and commercial director, Jim Hytner, was just one of a number of senior industry figures to dismiss “doomsday”… Continue reading MGEITF 2003: PVRs Fail To Revolutionise TV Viewing
The value of the Premiership highlights package acquired by the BBC has been thrown into question as it emerged that a rival broadcaster could snap up ‘near-live’ rights to Saturday and midweek games.Earlier this month the BBC successfully bid £105 million to secure Premiership highlights for three years starting with the 2004/5 season. The deal… Continue reading BBC’s Catch Of The Day Tainted By New Football Package
Commercial radio saw adspend increase by 3.3% year on year to £144 million during the second quarter of 2003, as advertisers continued to flock to more cost-effective forms of marketing, according to the latest figures from the Radio Advertising Bureau (RAB).This sixth consecutive quarter of growth has been driven by FMCG brands, which have increased… Continue reading FMCG Brands Drive Growth In Commercial Radio Revenue
The US advertising market grew by almost 7% in the first half of 2003, confirming industry views that a recovery is in the offing. Fifteen of the sixteen media categories examined by TNS Media Intelligence/CMR experienced gains with cable television recording the largest percentage increase.Also On MediaTel Insight Today…Bronfman Dismisses Rival’s Bid For VUEEdgar Bronfman… Continue reading MediaTel Insight: US Adspend Rises 6.8% In First Half
Edgar Bronfman Jnr, vice-chairman at Vivendi Universal, has called on directors to accept his bid for the group’s US entertainment assets rather than merge with TV network NBC. The media giant aims to raise $14 billion from the sale of the film studios, cable channels and theme parks that make up Vivendi Universal Entertainment (VUE).… Continue reading Bronfman Dismisses Rival’s Bid For VUE
News Corporation has announced that it has sold its shareholding in Japanese satellite broadcaster Sky Perfect Communications in a deal worth $227 million. The media giant said that its 8.1% stake in Sky Perfect had been sold to the company’s exisiting shareholders, namely Sony, Fuji Television and trading house Itochu. The divestment follows the disposal… Continue reading Murdoch Walks Away From Japanese TV Scene
